January 3, 2010

Seventh Generation's Jeffrey Hollender on How to Forecast

During difficult times, how can you set realistic sales projections? "Instead of just looking forward," he says, "you've got to take a step back."

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More Features

The Best of Inc.

The Year's Most Popular Articles

A look at the most popular articles, news items, and columns from the editors of Inc. Magazine.

Sales and Marketing

An Extreme Brand Makeover

Zhena Muzyka of Zhena's Gypsy Tea tries rebranding her products to increase national sales. Will losing the "hippie look" bring in more customers?

Managing Technology

How to Cut Costs With Green IT

A look at how virtualization, power management, and other green technologies can help you save money

Blogs



More Articles

Got a Netbook? Now You Need Accessories

Those portable and affordable netbooks seemed like a great idea to outfit your staff but now you need some handy peripherals to expand the functionality, suc...  Read more

A Hacker You Should Do Business With

Evaluating your company's security vulnerabilities is the first step toward preventing costly data losses that could compromise both information and your com...  Read more

Use Wikipedia as a Marketing Tool

In the age of social media, you can use Wikipedia -- the world's online encyclopedia –- as a marketing tool. Small businesses are find that getting a listi...  Read more

How to Leapfrog from XP to Windows 7

Most small companies will be upgrading from Windows XP to Windows 7 this year – basically bypassing Vista. Here's what that entails, between reinstalling s...  Read more

Winning a Government Contract

Though billions of stimulus fund dollars are being allocated for government contracts, many small business owners are still unaware of how to strategically w...  Read more

The Smartest Products of the Decade

These products revolutionized the way we spend our time -- technologically, culturally, and beyond. A look back at the decade that brought us the iPod, Netfl...  Read more

The Dumbest Products of the Decade

The 2000s were a decade of great innovation. These products weren't part of it. Remembering Crocs, the Segway, and other comical wares that will keep us laug...  Read more

The Great Leaders Series: James Cash Penney, Founder of J.C. Penney

Before profit sharing and employee ownership became heralded management techniques, James Cash Penney used them to build the first nationwide chain of depart...  Read more

Should Job Promotions Be Random?

A group of Italian researchers recently conducted a study that found random job promotion was more effective than merit-based promotion. Inc. asks sev...  Read more

The Smartest Products of the Decade

These products revolutionized the way we spend our time -- technologically, culturally, and beyond. A look back at the decade that brought us the iPod, Netfl...  Read more