Looks Aren't Everything
The seller of historical reproductions of gargoyles tells what bankers and others think of his business.
By Inc. staff |
| Visit the Inc. 500 site, which includes a fully searchable database of winners from 1982 to the present |
1996 Inc. 500 #58
Michael Stopka, Design Toscano
"Sure, people look at us funny because we sell gargoyles. For the first two years, the bank was hesitant. Bankers said, 'Great growth, but you sell... gargoyles?' Our first store opened in a typical suburban community. People from the Baskin-Robbins next door walk by, shake their heads, and say, 'How can a place like this stay open?' They don't realize there are a lot of workers here, bringing in sales of about $10 million."
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