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The Skinny on Survey Software

Want to know what consumers think? Put down the comment cards and poll them online instead.

By Ellen Neuborne | 
 

With more than 100 online polling software packages to choose from, picking the right one can be tricky. Here, three options to suit various needs.

Product Features Cool Extras Price
Survey
Monkey		 Basic Web-based software lets you design and conduct polls and view results online. Customize surveys by uploading your company's logo to survey pages. Subscription costs $19.95 a month for up to 1,000 responses.
Web
Surveyor		 All the basics, plus loads of bells and whistles, including the ability to translate surveys into most languages. Send thank-you notes to poll respondents and reminders to others. $1,495 to $4,995 a year. Pricier packages include consulting services and extra support.
Perseus Survey Solutions/
EFM Workgroup		 Aimed at mid-size companies, this sophisticated software allows multiple employees to conduct surveys simultaneously. Control the number of polls being sent to any given audience to avoid annoying them. Expect to pay at least $7,500 for the software, but once you buy it, it's yours.

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