Jack Abraham, Founder of Milo.com
The San Francisco start-up Milo.com tracks 2.8 million products across 50,000 retail stores. "Amazon and eBay are Web 1.0," scoffs founder Jack Abraham.
Courtesy company
Jack Abraham, Founder of Milo.com
Name: Jack Abraham
Company: Milo.com
Age: 24
Year founded: 2008
Location: San Francisco
2009 Revenue: Undisclosed
2010 Projected Revenue: Undisclosed
Employees: 14
Website: Milo.com
Facebook: Facebook.com/jackabraham
Twitter: @jackabraham
Jack Abraham's ambition is really very simple: He wants Milo.com to track every product on every shelf of every (physical) store in real time. Making that happen is an entirely different story, of course. Or maybe not. Abraham has the pedigree for the job: he's the son of comScore founder Magid Abraham and was helping his father write code for the site before he was old enough to shave. Now, Abraham is charting his own path at Milo.com, with a staff of 14 and his pooch (cute alert) Milo, a Jack Russell Terrier. "We're helping people fetch a lot of information, so having a dog as a mascot made sense," says Abraham.
Abraham got the idea for Milo.com when he was working at comScore. "We had data that showed people were using the Internet to research products, but buying them more often offline than online," he says. "Everyone was innovating in social media, but no one doing anything in shopping. Amazon and eBay are Web 1.0."
So Abraham decided to address a common pain point for shoppers: the frustration with actually finding the products they've researched online in the real world. For instance, if I want that Flip UltraHD right away, I can visit Milo.com, enter my zip code, and the site will tell me that the Best Buy up the road has the camera in stock. Milo.com makes money when shoppers click through a link to visit a retailer's site, and earns a commission when users opt to pay for the product online and then pick it up at a nearby store.
To get the business off the ground, Abraham formed partnerships with major retailers including Target, Best Buy, Toys "R" Us, Nordstrom, and many others, who provide Milo.com with real time inventory and price data. There are now 50,000 stores and 2.8 million products on the site. The company just recently started reaching out to smaller, independent retailers as well.
In its first year, Milo.com saw monthly traffic increase by 70 percent, and the company's site now draws more than one million unique visitors a month. Abramson has raised $5 million from True Ventures and a variety of high-profile angel investors including Aaron Patzer (Mint.com), Katerina Fake (Flickr), Jawed Karim (YouTube), Kevin Hartz (Eventbrite), and Magid Abraham (Dad).
If his association with those successful entrepreneurs is portentious, so too is Milo.com's physical location. The company rents space in the same building where Google and PayPal got their start, and Abraham set up his desk to be in the same space where Google co-founder Sergey Brin once worked.
Donna Fenn is the author of Upstarts! How Gen Y Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit From Their Success (McGraw-Hill, 2009), about ways Gen Y is changing the entrepreneurial landscape. @donnafenn
ADVERTISEMENT
The companies on this year's list don't all live online. Some of them make actual tangible goods, including affordable bespoke suits, jam, anti-gravity treadmills, and stylish tote bags.
We check in for update on the entrepreneurs who have appeared on Inc.com's annual 30 Under 30 List in the past.
Mint.com founder Aaron Patzer, the founder of Mint.com (2008), sold his company to Intuit for $170 million and has been ensconced as Vice President and General Manager of Intuit Personal Finance Group.
The founders of fast-growing College Hunks Hauling Junk (2008), Nick Friedman and Omar Soliman, now have 30 franchisees.
Phreesia founders Chaim Indig and Evan Roberts, the founders of Phreesia (2008), closed a $16 million Series D investment from Ascension Health Ventures in May.
How are some of our other previous honorees faring? We asked them to share the latest developments about themselves and their companies. Here's what they had to say. Read More 
30 Under 30 - 2009
The founders of Mashable, ModCloth, Thrillist, IdeaPaint, and Justin.TV are included on our annual list of the most fascinating entrepreneurs under the age of 30. Kylie Smitley of Barley & Birch and Jamail Larkins of Larkin Enterprises were voted the favorites on the list by Inc.com readers.
30 Under 30 - 2008
Meet Mint.com's Aaron Patzer, the 20-something who built a $170 million personal-finance powerhouse, Bobby Kim and Ben Shenassafar, law-school classmates who started a popular streetwear brand called The Hundreds, and more.
30 Under 30 - 2007
Ben Kaufman empowered customers to design their own iPod gear. Sean Belnick sells chairs to the likes Microsoft and Google. They're just two of the young entrepreneurs helping to shape the future of business.
30 Under 30 - 2006
From Facebook founder Mark Zuckerberg to plant-food mogul Tom Szaky, some of the honorees on our inaugural 30 Under 30 list have become household names.

















