Reach the Pros with House Calls
You'll always do better looking for new hires if you focus your search. Accu Bite Dental Supply, a 29-employeedental-products distributor, in Williamston, Mich., gave up on using classified ads and recruitment agencies to find employeesbecause they were too scattershot. Instead, the company rents mailing lists from local dental-profession organizations andsends job notices to prospective employees' homes. For each opening, Accu Bite sends about 500 letters. It receivesa 5% to 6% response.
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