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MARKETING

How do I access names for my marketing database?
 

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Marketing & Advertising mentor Lisa H. Buksbaum responds:
Try to find a mentor or colleague in a comparable business to yours and see if you can share lists. All industries have directories of lists. Contact the Small Business Association (SBA) or a business library to peruse the list of directories before paying a consultant. If you draw a blank, have a free consultation with a consultant who has relevant experience and ask which directories or lists they would recommend you purchase and estimated fees while you are also learning about the other services they provide.

Copyright © 2001 inc.com LLC

Related resources:
Locate your local SBA office.

Last updated: Aug 7, 2001




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