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To provide guidance on the mission-critical subject of cold calling, we turned to Inc.com's Sales mentor, Pat Cavanaugh. In response to our users' questions, the three-time Inc 500 winner offers strategies and techniques for making a cold call, securing a meeting, and selling in a down economy.
- Do you have any tips on developing cold-calling skills?
- How would you address a small sales staff's concern regarding the impact of the economic downturn?
- What advice do you have for a cold caller who sells services?
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