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Elements of a Winning Pitch

A presentation to potential investors in your business -- to family, friends, or angels -- should include most of these elements.

By Susan Greco | 
 

Typically at a venture-capital forum, you have about 10 minutes to cover the topics listed below. VCs in particular love the nitty-gritty details of how, say, you plan to grow 200% in two years. But any presentation to investors --whether to family, friends, or angel groups -- should include most of these elements:

  • Opening
  • Benefit statement of what you do
  • Problem and solution
  • Market size and opportunity
  • You and the team
  • Revenue model and financial projections
  • Competition
  • Milestones to date (partnerships, customers, revenue, product development, investment)
  • Milestones for the future
  • Use of funds
  • Exit strategy
  • Close and call to action

    • Source: Springboard Enterprises Bootcamp

    Related content: The Seven Habits of Highly Effective Presenters, Finding the Perfect Pitch

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