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How To Recruit Top Employees

How can you find the best candidates? Here's recommendations from Scott Gerber, founder the Young Entrepreneur Council and Jeremy Johnson, co-founder of 2tor.


Recent Ask Gerber Articles


Make Your Meetings More Effective

Feb 16, 2012

Here's tips on how to keep groups focused and not waste time from Scott Gerber, founder of the Young Entrepreneur Council, and Adam Toren, co-founder of Smal...  Watch video


How to Crowdfund to Raise Money

By Scott Gerber |  Feb 15, 2012

Here's 4 tips to take advantage of social networks to raise money from investors. You'll also hear from Daniel Epstein, CEO of the Unreasonable Institute, wh...  Watch video


How to Organize Your Home Office

By Scott Gerber |  Feb 14, 2012

Want to maximize your productivity at home? Here's four tips, and advice from Jason Sadler, who owns Iwearyourshirt.com, a social media firm.  Watch video


How to Give Great Presentations

By Scott Gerber |  Feb 9, 2012

Follow these five tips to deliver persuasive presentations. Plus, one trick from Naveen Jain, co-founder of Intelius, a data company.  Watch video


How to Network Strategically

By Scott Gerber |  Feb 8, 2012

Tips on professional networking, including advice from Matt Wilson, founder of under30ceo.com.  Watch video


Turn Conversations into Leads

By Inc. staff and Scott Gerber |  Feb 7, 2012

Five tips to make casual encounters into new business opportunities. Plus, an upfront approach from Arel Moodie, co-owner of Extreme Entrepreneurship Education.  Watch video


How to Create Realistic Financial Projections

By Inc. staff and Scott Gerber |  Feb 2, 2012

Don't get called out on faulty numbers or assumptions. Take it from Dan Osit, co-founder of Ignighter, and create projections for best, worst, and modest sce...  Watch video


Increase Your Search Engine Page Rank

By Scott Gerber |  Feb 1, 2012

Five tips to optimize your website and improve how search engines rank your site. Plus, don't miss crucial advice from Reddit founder Alexis Ohanian.  Watch video


How to Avoid Early Failure

By Scott Gerber |  Dec 15, 2011

Avoid common mistakes in your startup's infancy. Take the advice of Jake Nickell, founder of Threadless.com.  Watch video


Five Things You Shouldn't Do When Writing a Business Plan

By Scott Gerber |  Dec 13, 2011

Don't fall prey to these common business plan no-nos. Plus, advice from Daniel Gómez, co-founder of Solben, on how to separate the practice of your business...  Watch video


How to Build an Online Community

By Scott Gerber |  Dec 9, 2011

Engage your customers in an authentic, ongoing online relationship. Plus, Ben Huh, chief executive of Cheezburger Network, a humor website, on how to get you...  Watch video


How to Create a Publicity Stunt

By Scott Gerber |  Dec 8, 2011

Here's what you need to know to plan a publicity stunt. Plus, David Meerman Scott, who wrote The New Rules of Marketing & PR talks about what the Ch...  Watch video


How to Build Your Personal Brand

By Scott Gerber |  Dec 7, 2011

Five tips to help you create and proliferate your most important brand asset--you--and gain notoriety for your business. Dan Schawbel, founder of Millennial ...  Watch video


What You Need to Know about Client Contracts

By Scott Gerber |  Dec 6, 2011

Here are the steps to take to prevent yourself from getting burned by your clients. Plus, advice from Ashley Bodi, co-founder of Business Beware.  Watch video


How to Choose a Credit Card for your Business

By Scott Gerber |  Dec 5, 2011

What should you look at before you pick your business credit card? Plus, Timothy Sykes, founder of Millionaire Media, talks about how to analyze you...  Watch video


Crafting the Perfect Newsletter

By Inc. staff and Scott Gerber |  Dec 1, 2011

Having a targeted newsletter with relevant and important information can bring increased traffic to your business. Also, Ryan Paugh, founder of Brazen Career...  Watch video


How to Design Your Business Card

By Scott Gerber |  Nov 29, 2011

Tips to create a business card that helps you build relationships, and win business. Also get advice from Shama Kabani, CEO of the Marketing Zen Group.  Watch video


When to Throw in the Towel

By Scott Gerber |  Nov 23, 2011

How do you know when it's time to pack up your venture and start over? Plus, signs it's time to quit from small-business consultant Barry Moltz, author of Watch video


How to Develop Your Ad Message

By Scott Gerber |  Nov 22, 2011

Create ads that get attention and clearly let people know what your business stands for. Greg Rollett, CEO of the Product Pros, has advice too.  Watch video


How to Win Repeat Business

By Scott Gerber |  Nov 21, 2011

Keep your customers coming back! Tips from Birchbox founders Katia Beauchamp and Hayley Barna on inspiring customer loyalty.  Watch video


How to Maximize Email Sign-ups on Your Website

By Scott Gerber |  Nov 18, 2011

Do everything you can to encourage users to supply their email to your website. Plus, how does Thrillist co-founder and CEO Ben Lerer do it?  Watch video


Do You Need a Partner, or Not?

By Scott Gerber |  Nov 17, 2011

How do you make a fair partnership agreement for you and your company? Mike Michalowicz, author of The Toilet Paper Entrepreneur advises.  Watch video


Get Your Focus Back

By Scott Gerber |  Nov 16, 2011

Took your eye off your goal? Becky McCray publisher of Small Biz Survival advises how to stay focused day to day.  Watch video


How to Self-Publish A Book

By Inc. staff and Scott Gerber |  Nov 15, 2011

So you want to write a book to build your brand? Gary Vaynerchuk, CEO of Vayner Media, has advice--even before your book becomes available.  Watch video


How to Produce a Promotional Video

By Inc. staff and Scott Gerber |  Nov 14, 2011

Tips to create a video that sells your business. Shama Kabani, CEO of the Marketing Zen Group, adds her secrets.  Watch video


How to Buy a Business

By Inc. staff and Scott Gerber |  Nov 11, 2011

Tips to help you purchase a business. Also, Adam Witty, CEO and founder of Advantage Media Group, explains why it is essential to get to know the acquisition...  Watch video


How to Build Strategic Partnerships

By Inc. staff and Scott Gerber |  Nov 10, 2011

The right partnerships can enhance your brand and make you more money. Also, Pamela Slim, author of Escape from Cubicle Nation discusses how being o...  Watch video


How To Write a Blog That Sells

By Inc. staff and Scott Gerber |  Nov 9, 2011

A relevant and engaging blog can bring new customers and interest to your business. Also, Natalie MacNeil, founder of shetakesontheworld.com, explains how ke...  Watch video


How To Find Investors

By Inc. staff and Scott Gerber |  Nov 8, 2011

Choose from a variety of sources to raise the money you need to grow your business. Also, Rent the Runway co-founder Jenny Fleiss explains how you can reach ...  Watch video


How To Negotiate with Investors

By Inc. staff and Scott Gerber |  Nov 7, 2011

Five tips to help you get the capital you need to grow your business. Serial entrepreneur Naveen Jain, now CEO of background-check firm Intelius, recommends ...  Watch video


How to Manage Your Online Reputation

By Scott Gerber |  Nov 3, 2011

Online feedback can be a painful wound--or a powerful tool--for your business image. Angie's List founder Angie Hicks offers tips.  Watch video


How to Do Daily Deals Right

By Scott Gerber |  Nov 1, 2011

If you follow these steps, daily deals can be a great benefit to your business.  Watch video


A Guide to Virtual Assistants

By Scott Gerber |  Oct 26, 2011

Virtual assistants can either be helpful or hurtful depending on how well they are screened by you.  Watch video


How to Do Email Marketing Effectively

By Scott Gerber |  Oct 25, 2011

Specific and well-planned emails to your consumers can make a huge difference for your business if done properly.  Watch video