Amy Barrett


Is the IPO Party Over?

The initial public offering has long been the ultimate goal of successful entrepreneurs. But now the decision to go public is much more difficult--and riskie...  Read story

BBQ Company Gets a Grilling

Few things are more grueling than delivering an elevator pitch to a group of skeptical investors. Pork Barrel BBQ did it in front of 4 million TV viewers on ...  Read story

Mergers & Acquisitions: When to Buy Your Rival

For Billtrust CEO Flint Lane, the acquisition made perfect business sense. But could he really write a big check to his longtime nemesis?  Read story

Will Shoppers Scream for an Ice Cream Maker's New Packaging?

Gifford's ice cream has been a New England institution for decades. Will its super-vivid new packaging help it go national or alienate existing customers?  Read story

Inside the Mind of a Runaway CEO

...and the adventures of the staff he left behind  Read story

Perfecting the Halloween Pop-up

A chain of New York City beauty stores relies on Halloween pop-ups to expand its reach.  Read story

Case Study: Can Solar Power Pay?

A CEO has to weigh his ideals against financial reality  Read story

Getting the Best Medicine

Lisa Kornstein shrugged off her husband’s and her doctors’ advice that she slow down. She has since divorced and opened a fourth store.  Read story

Case Study: How Timing Is Everything

These chocolatiers get a dream order they can't ignore—or can they?  Read story

Focusing on What Works

How the founder of Dogswell got his business back on track by cutting costs and focusing on his new product: dog food  Read story

Should You Switch to Green Packaging?

More companies are opting for recycled packaging and other environmentally friendly packaging materials, but making the switch can be tricky.  Read story

Capterra Soldiers On

An online directory’s new strategy works—sort of.  Read story

How to Provide Great B2B Customer Service

Providing great customer service can be an effective strategy to beat out larger competition.  Read story

Case Study: How to Restart a Company

Could Robin Sauve's bid to relaunch a business backfire? Here's how she managed to finance her start-up through the early stages.  Read story

A Smarter Way to Make Sausage

How Marc Cinque upgraded his sausage company, Premio Foods, to increase cash flow and reduce waste.  Read story

How to Adapt Products for Different Markets

How Violight adapted its toothbrush sanitizer into a cleaning product for cell phones.  Read story

The Case for User Reviews

When it came to adding user reviews to their website, the co-founders of Capterra were at odds.  Read story

Revitalizing the American Dream

Our highly practical, eminently doable, totally reasonable, 16-point plan to create thousands (upon thousands) of new companies and a million new jobs.  Read story

Can Quark Turn the Corner?

CEO Ray Schiavone's bold new strategy  Read story

An Alternative to Discounts

Hey, do you have anything cheaper? Four smart ways to go downmarket without tarnishing your brand.  Read story