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Colleen Burke


Get Fresh!

By Colleen Burke |  Aug 25, 2000

Outdated news and product data on your site are sure to turn off potential customers. If you want to create a positive experience for your customer while ...  Read story

Get Fresh!

By Colleen Burke |  Aug 1, 2000

Outdated news and product data on your site are sure to turn off potential customers. If you want to create a positive experience for your customer while ...  Read story

The Four R's of Customer Feedback

By Colleen Burke |  Jul 7, 2000

You realize that it will be a great benefit to your business if you start asking for feedback from your customers. But there is more to feedback than just...  Read story

Five Key Ways to Improve Your Customers' Experience

By Colleen Burke |  May 2, 2000

Have you ever been to a Web site and had an all-around excellent experience? The site was easy to use, the checkout was flawless, and when you had to call...  Read story

Five Key Ways to Improve Your Customers' Experience

By Colleen Burke |  May 1, 2000

Have you ever been to a Web site and had an all-around excellent experience? The site was easy to use, the checkout was flawless, and when you had to call...  Read story

Does the Internet help small businesses compete -- or help large corporations dominate?

By Colleen Burke |  Apr 1, 2000

Jennifer Lawton, an Internet in Business mentor at inc.com, responds: I think it does both of those things. It's an inexpensive pl...  Read story