Nine Ways to Market Your Site for Pennies
You can market your Web site for little or no money. Your skills and time will determine which low-cost methods you can perform yourself and which ... Read story
Delilah Obie
Behind Warehouse Doors
Although your inventory might be quite small and you think your current system works well enough, it's to your benefit to implement a scaled-down version ... Read story
Behind Warehouse Doors
Although your inventory might be quite small and you think your current system works well enough, it's to your benefit to implement a scaled-down version ... Read story
Evaluate Your Business's Creditworthiness
Merchant account providers, like most banks, pay close attention to the companies with which they do business. Such factors as your company's length of ti... Read story
Choose a Vendor to Process Your Online Transactions
To process online orders, you must offer online payment options. The most widely used form of payment currently is the credit card. Marketing studies show... Read story
Compare Fees and Technical Capabilities
Once you've developed a list of merchant account providers who might offer you an account, you need to compare the different MAP offerings. Be certain to ... Read story
Prepare for International Payment Processing
Many payment processing and merchant account providers do not accommodate international commerce. If you plan to market your product globally, you may nee... Read story
Choose a Vendor to Process Your Online Transactions
To process online orders, you must offer online payment options. The most widely used form of payment currently is the credit card. Marketing studies show... Read story
Compare Fees and Technical Capabilities
Once you've developed a list of merchant account providers who might offer you an account, you need to compare the different MAP offerings. Be certain to ... Read story
Prepare for International Payment Processing
Many payment processing and merchant account providers do not accommodate international commerce. If you plan to market your product globally, you may nee... Read story
How can I effectively and inexpensively market my company at a convention?
Marketing & Advertising mentor Jay Conrad Levinson responds to the following question from an inc.com user: I'm a 19-year-old en... Read story
Specify Your Technical Requirements
Different MAPs require different "gateways" on your site. These gateways are the pieces of code that transmit your customers' orders to and from your bank... Read story
Identify the Primary Audience for Your Site
Who will be interested in your Web site? Answering this question plays a crucial part in determining what information to include in your site and how to o... Read story
Determine Your Web Site Goals
To ensure that your site benefits your business and its users, clearly define your site goals from the beginning. Focus on a primary function and build yo... Read story
Understand Merchant Accounts and Their Fees
To accept credit cards, you must establish a merchant account, which is a special bank account for handling the revenue (and fees) from credit card transa... Read story
Evaluate Alternative Online Payment Methods
Credit cards still reign as the leading method of payment for online purchases, but other payment options are available. Your product and your customers' ... Read story
Determine the Fee Structure that Maximizes Your Profit Margin
Not every product sells in the same way, and not every merchant account provider (MAP) charges you the same way. Choose a MAP that suits your business. Be... Read story
Find MAPs You Can Work With
Many merchant account providers (MAPs) refuse accounts to start-up firms or firms and individuals with bad credit histories. Some MAPs will not accept hig... Read story
Secure All of Your Transaction Data and Prevent Fraud
Credit card information is extremely sensitive, and plenty of villains are waiting to exploit any breach in your security. Online merchants are as suscept... Read story
Checklist: Choose a Turnkey Solution Provider to Build Your Site
If your company has a staff of Web designers and programmers or a budget to hire savvy Internet consultants, you have a broad range of options for buildin... Read story
Identify the Features You Need in a Turnkey Solution
Whether you're building a storefront that requires a merchant account and inventory management software to handle sales or just an online brochure-style s... Read story
Evaluate Your Turnkey Solution Options
If you are considering a turnkey solution for creating a Web site, you need to compare features and costs among the available providers. Fi... Read story
Search for a Turnkey Solution Provider
Do your homework to find a turnkey solution that's a good fit from the start. Avoid unexpected fees, restrictions, and service problems that can result fr... Read story
Decide Whether a Turnkey Solution Is Right for You
Claims of implementing a complete Web site in 10 to 15 minutes may be exaggerated, but turnkey Web building solutions do offer a quick and affordable mean... Read story
Test Your Prospective Turnkey Solution Provider
Once you've identified a prospective turnkey solution provider, you need to determine whether it can really perform. Check the Level of Cu... Read story
Sign Up with a Turnkey Solution Provider
Before you sign up for a turnkey solution, it is a good idea to make a list of your requirements. Once you've found the turnkey solution that looks like i... Read story
Checklist: Choose a Turnkey Solution Provider to Build Your Site
If your company has a staff of Web designers and programmers or a budget to hire savvy Internet consultants, you have a broad range of options for buildin... Read story
Identify the Features You Need in a Turnkey Solution
Whether you're building a storefront that requires a merchant account and inventory management software to handle sales or just an online brochure-style s... Read story
Evaluate Your Turnkey Solution Options
If you are considering a turnkey solution for creating a Web site, you need to compare features and costs among the available providers. Fi... Read story
Search for a Turnkey Solution Provider
Do your homework to find a turnkey solution that's a good fit from the start. Avoid unexpected fees, restrictions, and service problems that can result fr... Read story
Decide Whether a Turnkey Solution Is Right for You
Claims of implementing a complete Web site in 10 to 15 minutes may be exaggerated, but turnkey Web building solutions do offer a quick and affordable mean... Read story
Test Your Prospective Turnkey Solution Provider
Once you've identified a prospective turnkey solution provider, you need to determine whether it can really perform. Check the Level of Cu... Read story
Sign Up with a Turnkey Solution Provider
Before you sign up for a turnkey solution, it is a good idea to make a list of your requirements. Once you've found the turnkey solution that looks like i... Read story
Understand Merchant Accounts and Their Fees
To accept credit cards, you must establish a merchant account, which is a special bank account for handling the revenue (and fees) from credit card transa... Read story
Evaluate Alternative Online Payment Methods
Credit cards still reign as the leading method of payment for online purchases, but other payment options are available. Your product and your customers' ... Read story
Determine the Fee Structure that Maximizes Your Profit Margin
Not every product sells in the same way, and not every merchant account provider (MAP) charges you the same way. Choose a MAP that suits your business. Be... Read story
Specify Your Technical Requirements
Different MAPs require different "gateways" on your site. These gateways are the pieces of code that transmit your customers' orders to and from your bank... Read story
Find MAPs You Can Work With
Many merchant account providers (MAPs) refuse accounts to start-up firms or firms and individuals with bad credit histories. Some MAPs will not accept hig... Read story
Secure All of Your Transaction Data and Prevent Fraud
Credit card information is extremely sensitive, and plenty of villains are waiting to exploit any breach in your security. Online merchants are as suscept... Read story
Identify the Primary Audience for Your Site
Who will be interested in your Web site? Answering this question plays a crucial part in determining what information to include in your site and how to o... Read story
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