Two Holes in One
Author of a business best-seller starts a golf camp where executives learn management skills from golf pros. Read story
Elizabeth Conlin
Roadside Research
Before opening a new store, Stew Leonard conducted a market research test along the roadside in Danbury, CT. Read story
Sitcom Sales
Free national ad for Ben Jerry's: A comedy co-producer agreed to put a bumper sticker on the wall of a sitcom set. Read story
Fast Track
Entrepreneur owns three railroad cars and uses them to entertain customers and employees. Read story
Greenhorn
A quote from Peter Norton explaining his hiring ineptitude. Read story
Unlimited Partners
A profile of three companies and their relationships with their boards of directors. Read story
The Peace Pop Puzzle
Owners of Ben Jerry's rethink their marketing strategy for a new ice cream pop product. Read story
Banking on Growth
Georgia entrepreneur plans to start a bank exclusively for fast-growing small businesses. Read story
Employee Swap
Small company has an informal symbiotic relationship with GE. The two companies trade employees frequently. Read story
Back to School
A small business coalition creates an entrepreneurship program for Minneapolis high schools. Read story
Mother and Child Reunion
Mother and son profit from good business relationship. Read story
The Selling of Ethics
Two hair-care competitors trade jabs on whether or not it's ethical to advertise a company's political correctness. Read story
White Knight of Kitty Litter
Edward Lowe Industries Inc. helps small manufacturers with advice and capital. Read story
Adventure Capital
A handful of sucessful entreprenuers become venture capitalists, helping small companies with money and advice. Read story
Stock To Go
As part of an advertising campaign, customers in a New York restaurant receive one share of stock per visit. Read story
The Farm Team
An acquirer cultivates a "farm team" of promising young companies not yet ready for acquisition. Read story
Doing Double Time
A manfacturer of biodegradable, disposable diapers attacks a singular market with two different strategies. Read story
Rolling The Dice
One CEO faces the twin tasks of dealing with growing revenue and getting his technology internationally accepted. Read story
Keeping The Faith
Reverend buys canoe factory to create employment and foster inspiration within the community. Read story
- 1
- 2
