DOLLARS AND SENSE  

Elle Kaplan is the CEO and Founding Partner of Lexion Capital Management, the only 100% woman-owned asset management firm in the U.S. Elle’s success was born of the expertise she developed over a decade on Wall Street in investment banking, institutional trading, and private banking, coupled with her vision for a better standard of business in the financial industry. Determined to provide an ethical, transparent, client-centric alternative to large traditional banks, Elle left her thriving corporate career to found Lexion Capital Management in 2010.

The firm’s rapid growth attests to its success in delivering a unique value to clients: independent, fiduciary asset management. In just a few short years, Lexion Capital has expanded to include Lexion Access, a secondary branch offering the same top-tier financial services at a lower minimum.

A completely self-made entrepreneur, Elle moved to NYC with $200 in savings and no job. A little more than a decade later, she is a national leader in the business community. Elle is a regular business commentator on the national news, and her expertise has been sought out by publications such as the Wall Street Journal, Reuters, and CNN Money, among many others. @LexionCapital

Why You Shouldn't Invest Like Your Brother-In-Law

By Elle Kaplan |  Mar 27, 2013

Entrepreneurs have different risk profiles than everyone else -- and that's especially true when it comes to investing.  Read story

The Myth of the Overnight Success

By Elle Kaplan |  Mar 5, 2013

Moving your small business from plan to powerhouse always takes a ton of preparation--even if most people never see it.  Read story

3 Reasons Not To Hire a Publicist

By Elle Kaplan |  Feb 19, 2013

One PR professional I interviewed couldn't pronounce my company name, or fathom a high-powered woman in finance. Next!  Read story

2 Interview Questions I Can't Stand

By Elle Kaplan |  Feb 6, 2013

These two questions should be banned from job interviews. Yet they're perennial favorites.  Read story

Entrepreneur vs Wantrepreneur: Knowing When to Quit

By Elle Kaplan |  Jan 17, 2013

Taking a risk is not the same thing as putting your entire family in financial peril.  Read story

We Grew So Quickly We Had To Shut Down

By Elle Kaplan |  Dec 18, 2012

This entrepreneur's business grew so quickly that she had to shut down to get a handle on things. What she wishes she'd done differently.  Read story