TECHTOWN  

Erik Sherman's work has appeared in such publications as The Wall Street Journal, The New York Times Magazine, Newsweek, the Financial Times, Chief Executive, Inc., and Fortune. He also blogs for CBS MoneyWatch. Sherman has extensive experience in corporate communications consulting and is the author or co-author of 10 books. @ErikSherman


Forget the Phone, Facebook. Just Charge Users

Zuckerberg reveals the much-rumored Facebook phone. The problem? It's likely banking on the same old revenue strategy--ads.  Read story

3 Ways You Need to Give Up Control

C'mon, control freaks: Your start-up needs fresh and innovative ideas. To get them, you're going to need to let go of the reins a bit.  Read story

Small Business News Ticker: The Tax Wars Are On

A manufacturing rebound (sort of), the sweet spot for buying cheap flights, a Facebook phone, and all the tax news that's fit to read.  Read story

Why Zuckerberg's Super PAC Won't Speak for Start-ups

Facebook's CEO and other tech execs want a Washington lobby group. But the needs of small tech start-ups may not be on their agenda.  Read story

Why Web Companies Have Trouble Making Money

Why can't some of the most popular start-ups on the Web translate users into dollars?  Read story

The Next 3 Biggest Things in Tech

The president of VC firm Intel Capital reveals the three biggest areas for growth and innovation in the technology industry.  Read story

Software Glitch Exposed Federal Contractors' Financial Data

If you've registered lately to do work for the federal government, check your bank accounts: A software bug may have put you at risk.  Read story

Veronica Mars, or How Big Business Discovered Kickstarter

The crowdfunding platform initially aimed to help independent makers and entrepreneurs. What happens when brands with deeper pockets invade?  Read story

Stumbling Towards Revenue: The Case of 3 Hot Web Companies

Foursquare, Pinterest, and Tumblr have plenty of users; now they need to make money. Here's how they plan to do it--and why it may be a challenge.  Read story

The 1 Percent Fallacy

You've probably heard this one before: Your start-up needs only 1 percent of the market, and you're golden. If only that were so easy.  Read story

Facebook Sponsored Posts: Do They Work?

Can Facebook's sponsored stories help your marketing efforts? Maybe, but it's complicated.  Read story

The $25B App Market--and the Odds You'll Get a Piece of It

The so-called app economy is said to be worth billions. Sounds promising, right? Here's a reality check.  Read story

Paradox of Real-Time Data: No Time Left for Business

Up-to-the-minute updates were supposed to make you more efficient. What the heck happened?  Read story

VCs Bet $1.4 Billion on Big Data in 2012

According to a new report, total investment dollars went down last year, but the number of deals and exits soared.  Read story

Hard Truth About Search Optimization

Search is key to online marketing, but it can't do everything for you. The fact is, most clicks from search go to a just a handful of websites.  Read story

The Dark Side of Start-up Culture

In tech start-ups especially, there's the idea that if you can't go big, you can just go home. This tragic story shows just how dangerous that ethos can be.  Read story

Want to Get Acquired? Get Your Funding From These VCs First

You may recognize many of the firms on this ranking of most successful VC firms. But there are a few noteworthy surprises, too.  Read story

Business in Trouble? Tell Your Customers

When this café ran into financial trouble, the owners did the only thing they could: They asked customers for help--and help they did.  Read story

Does Facebook Work for B2B Marketing?

Some firms have had success, while others say the social network does little for them. Inc.com talks to Facebook's small business director to learn more.  Read story

Maker's Mark and the Price of Being Too Popular

Unable to keep up with demand, the hot bourbon distillery plans to stretch supply by watering down its product. Risky move.  Read story

Need an Idea? Try Reinventing the Obvious

There's a better way to pay for dinner--at least according to this start-up. The founders explain the origins of the idea.  Read story

E-commerce Tops $1 Trillion in 2012

This is probably the most important stat you'll see this year. The question is, what's your game plan now?  Read story

Top 5 Start-up Acquirers of 2012

Large companies spent a collective $84 billion to buy tech start-ups last year. Check out who made the most deals and what motivated them.  Read story

Report: Want to Sell More Apps? Cut Your Prices

A new report suggests that the fastest way to sell more apps is to start discounting. But there are some caveats.  Read story

Stealing Time: How Highly Productive People Get More Done

You can get discouraged by all the things that take minutes here and there from your day--or you can steal some of that time back.  Read story

Apple vs. Samsung: Why 'Cool' Isn't Enough to Win

This battle won't be won by the hippest brand. As Samsung shows, hustle and hard work matter more against an entrenched competitor.  Read story

Trendy Start-ups Are Hot--Until They're Not

Follow consumer fads, and you may get a serious case of whiplash. One investor explains why he only has eyes for enterprise companies.  Read story

3 Tactics to Breed Innovation

Great ideas need adequate space to develop. Follow these three rules to make sure you stay out of the way.  Read story

Outsourcing Is Overrated

Labor costs aren't everything. Just ask this Taiwanese entrepreneur--she built a thriving manufacturing business right here in the U.S.  Read story

Are You a Low-Touch Retailer in a High-Touch World?

You can't cost-cut your way to great service. A survey of retailers reveals where they invest to make sure they keep customers happy.  Read story

Surprising Way to Get Employees to Stay

How's this for counterintuitive? Maybe the best way to get employees to stick around is to encourage them to leave.  Read story

Why an IPO Can Kill Your Innovation

A Stanford study finds that tech companies undergo a major innovation slowdown after going public.  Read story

How to Use Technology to Win a Price War

Need to keep an eye on what your competitors charge? Let software do the work for you.  Read story

4 Easy Stress Busters

You need peace of mind to work efficiently and make smart decisions. Get back some of your sanity--and productivity--with these tips.  Read story

The Legendary Time-Management Tip That's Worth $550,000

How one simple organizational move can dramatically boost your productivity  Read story

Google Antitrust Decision: What Does It Mean For Your Business?

Probably nothing good--the FTC barely slapped Google on the wrist. Now, small businesses have to learn to live with it.  Read story

Groovy: New Communes Cater to Entrepreneurs

Forget peace and love. These communes aim to see what happens when smart entrepreneurs spend every minute together.  Read story

Why Predicting Customer Behavior Is Problematic

Using data to predict your customers' moves is a tricky art and science--and it's not for the uninitiated.  Read story

Hardware Wants to Be Free

Technology is getting cheap--so cheap, in fact, that gadgets alone may cease to be the moneymakers. Tech start-ups, take note.  Read story

Where to Invest Your Tech Budget

Before you decide how to spend your tech dollars, check out where other companies are investing.  Read story