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Evelyn Roth


IncQuery: A Mother of a Problem

By Evelyn Roth |  Jan 1, 2003

Help! My key manager is going out on maternity leave. Plus: What to do when you have only one customer, and how to figure out how to price your business.  Read story

IncQuery: My Business Is at a Crossroads

By Evelyn Roth |  Dec 1, 2002

What to do when the economy takes its toll on your company, a customer's check bounces, you're making an essential hire, or you're preparing to sell your bus...  Read story

IncQuery: Cracking the Big-Company Market

By Evelyn Roth |  Nov 1, 2002

How to pitch your service to large corporations and to set sales commissions.  Read story

Man vs. Machine

By Evelyn Roth |  Oct 15, 2002

Paul Estenson thinks technology is a surprising bane to an Inc 500 business. Stephen Kline couldn't disagree more. Here are their arguments.  Read story

Man vs. Machine

By Evelyn Roth |  Oct 1, 2002

Paul Estenson thinks technology is a surprising bane to an Inc 500 business. Stephen Kline couldn't disagree more. Here are their arguments.  Read story

Abrahams' Kosher Cakeland: Forest Hills, N.Y.

By Evelyn Roth |  Jun 20, 2002

Inc Managing Editor Evelyn Roth fondly remembers her favorite hometown business -- a kosher bakery she frequented as a little girl.  Read story

Zero-Defect Decision Making

By Evelyn Roth |  Mar 1, 2002

These days any bad decision could devastate your company. So how do you decide which opportunities to bet on?  Read story

Take the Plunge and Reach the Heights

By Evelyn Roth |  Sep 1, 1999

Novice thrill seekers may point to the ups and downs of the stock market, but the true aficionado knows that for all-out anxiety-provoking, gut-wrenching,...  Read story

Digs on a Dime

By Evelyn Roth |  Jun 1, 1996

Here's a way to create an office design that works for everyone and is both stylish and inexpensive.  Read story