SALES SOURCE  

Geoffrey James


Have Customers Write Your Sales Message

Marketers aren't usually very good at writing an effective, strong sales message. You're better off asking customers for help.  Read story

Proposals That Win Business: 5 Rules

A new report suggests that structure, size and timing all matter. Here's how to get the details right.  Read story

Surprising Secret to Time Management

Many time management systems encourage you to waste time. Here's a simple way to spend time more wisely.  Read story

How Twitter & Texting Saved Writing

The end of literacy as we know it? Get over yourself. These popular tools force people to write more clearly and concisely.  Read story

Give a Great Product Demo: 5 Rules

How to give a demonstration that helps convince a customer to actually buy the product.  Read story

7 Most Powerful Sales Tools

It's not about the worksheets: These tools are what really create success sales.  Read story

Are You Assertive--or Aggressive?

High-pressure sales tactics can be more annoying than effective. There's a better way to move a deal forward.  Read story

Corporate Culture: Business Is NOT a Battlefield

Companies and individuals who see business as a form of warfare tend to pursue dead-end strategies.  Read story

3 Ways to Annoy Your Customers (Plus: 3 Better Tactics)

These boneheaded moves practically guarantee you'll become an irritant. Try a few better approaches.  Read story

How to Build Customer Trust: 9 Rules

No one is going to buy from a person they don't trust. Here's how to build a better client relationships.  Read story

How to Sell if You Hate Selling

Your success in business depends upon your ability to sell. It's time to get over your bad attitude.  Read story

Sheryl Sandberg: Is She the Real Brains at Facebook?

After the Instagram megadeal and "hoodiegate," Facebook investors may be taking comfort from the COO's leadership.  Read story

Sleep Deprived? Take a Nap at Work

Sleep deprivation is a huge productivity killer. One solution is to make naps normal at work.  Read story

13 Things Your Customers Want You to Know

Keep these simple facts in mind to build solid, long-term relationships with your customers.  Read story

Management Advice: What Kind of Boss Are You?

Check out these 11 archetypes, complete with signature strengths, weaknesses and role models.  View slideshow

Sales Lessons My Mom Taught Me

My mother taught me everything I really needed to know about selling. Here's her advice.  Read story

Crowdfunding Lessons From a Kickstarter Success

One small business generated an extra $580,000 in Kickstarter funding by getting its customers involved up front. Here's how you could do the same.  Read story

Make Your Team More Nimble: 8 Rules

These easy guidelines can keep your company fast and flexible.  Read story

Marketing Tips: Build Your Brand on LinkedIn

Potential customers now assess your brand based on your LinkedIn profile rather than your website.  Read story

Build Consensus for a Big Sale

If you want a big customer to write a big check, you'll need to get consensus from several decision-makers. Here's how to make it happen.  Read story

Customer Conversations: Best Opening Line

The first question your customer needs answered is: Why should I waste my time on you? Make sure you know the best way to grab her interest.  Read story

7 Smart Things Donald Trump Told Me

The real estate and entertainment mogul spills a few of his secrets. On the agenda: Talent spotting, sales mistakes, and personal branding.  Read story

8 Things Great Bosses Demand from Employees

When your team asks you want you want, here's what you tell them.  Read story

Inbound Marketing: How to Make It More Effective

With inbound marketing, the customer comes to you, but you still have to move the opportunity forward.  Read story

Email Tips: 5 Ways to Get Action

Does your email get action--or get ignored? Here's how to craft a message that's relevant, timely, and easy-to-digest.  Read story

5 Critical Sales Questions Finally Answered

If you don't understand the answers to these critical questions, your sales operation may be in jeopardy.  Read story

Stop Working More Than 40 Hours a Week

You may think you're getting more accomplished by working longer hours. You're probably wrong.  Read story

8 Core Beliefs of Extraordinary Bosses

The best managers have a fundamentally different understanding of workplace, company, and team dynamics. See what they get right.  Read story

How to Negotiate a Complex Deal

To get the best outcome, you need to answer these four important questions before you get to the bargaining table.  Read story

Women: 3 Ways to Get More Respect

Working women say they still suffer setbacks in the office. One guy weighs in with a few suggestions.  Read story

7 Tips for Selling in a Weak Economy

The economic recovery may be dragging, but that doesn't mean you can't be successful. Here are our favorite tips from the experts.  Read story

7 Big Marketing Mistakes

These goofs can stunt your revenue and growth, and maybe even put you out of business.  Read story

6 Easy Ways to Reduce Stress

Workplace stress is not inevitable. Here are some simple techniques to lower your own levels.  Read story

LinkedIn Will Outlive Facebook. Here’s Why

Facebook's latest $1 billion acquisition smacks of a desperation that LinkedIn consistently manages to avoid.  Read story

Create a Logo: 7 Smart Design Tips

A professionally designed logo needn't cost thousands of dollars. Here's how to make a logo cheaply ... and well.  Read story

6 Easy Ways to Cut Sales Costs

These time-honored management tricks can increase profitability by radically reducing sales costs. (Unfortunately.)  Read story

Top 9 Brand Blunders of All Time

Branding can be a dangerous business, as evidenced by these particularly heinous mistakes.  View slideshow

What Is Success? Here's a Better Definition

If you believe success is simply making (or having) a lot of money, you may be setting yourself up for failure.  Read story

Do Sales Goals Actually Work?

The wrong focus can actually make it trickier to build a solid customer relationship. Make sure you're getting these right.  Read story

5 Bad Sales Habits to Avoid

Make sure your sales team is avoiding these toxic behaviors.  Read story