Twitter Can Get You Business
In July of last year, I wrote about A Twitter Success Story . In th... Read story
START-UP TOOL KIT 
Howard Greenstein
8 Options to Quickly Build a Web Presence for your Startup
I constantly see small businesses who are using websites created for the owner in 1999, by his nephew who can't or won't update it, with inaccurate and o... Read story
An Extra Boost to Keep Your Blog Fresh
Blogs can be a very effective way to promote your startup or small business, as I've noted in Read story
Orders of Magnitude Easier to Start a Business Today
"Now is a great time to start a company," according to David S. Rose. David should know, he's started several, and is Cha... Read story
Startup in a Weekend?
As part of the StartUp process, it is important to know the resources in your community. If you are creating a tech company, or a product or service that ... Read story
Top 5 Tips for How to Promote Your Company to a Reporter
This is a column I wish I didn't have to write. I'm in San Francisco for the Web 2.0 Expo , meeting companies that m... Read story
Quick, Get our Agency on the Phone
Keeping your firm 'top of mind' for your customers is critical. Relationship building will help, but how could you ensure that your number is the first on... Read story
Stop, Collaborate and Listen
So much of business is "getting everyone on the same page." People are mobile, and teams do more virtually. That's why a quick collaboration solution will... Read story
When Customers Supply Your Demand
One of the hardest business problems to solve is "demand." We know about demand from Read story
Recession? Everything's Fine Here, We're Hiring!
Let's face it - you can't get past the news that something is wrong out there. However, if you want to be a smart startup, take some advice from marketing... Read story
How I Found the Right Office Space
I typically write here about tools to help entrepreneurs better promote, market, communicate and sell in their businesses. But as the economic slowdown cr... Read story
An integrated approach to customer communications
Many businesses are using social networks to find customers--so many, in fact, that it's no longer enough to merely have a presence on these networks. To ... Read story
On Social Networks, Give and You Shall Receive
Many businesses are using social networks to find customers--so many, in fact, that it's no longer enough to merely have a presence on these networks. To ... Read story
The Elevator Pitch in Action
Greetings from the BlogWorld Expo in Las Vegas, where bloggers, marketers and technology companies meet to discuss the online world. Last week I w... Read story
The Elevator Pitch, Reloaded
This past week in Silicon Valley, entrepreneurs gathered to present to and be critiqued by investors and the technology press at Read story
Love is All You Need (Plus Maybe a Blog, Twitter, and an 800 Number)
I was intrigued when the very attractive woman next to me said, "I was supposed to leave, but his first two slides had me hooked and I'm not going anywher... Read story
Can Social Media Go Local?
Social media marketing campaigns are often intended to reach large audiences. Marketing pros usually talk about Facebook, YouTube and online groups as too... Read story
Smart Blogging Strategies (Part 1)
After a recent post about the value of blogging, I got a few requ... Read story
4,300 Clients and Counting (A Twitter Success Story)
Chances are, if you're not an early adopter type, you may not have heard of Twitter , the online community that is a k... Read story
Building Success By Blogging: An Architect's Story
Search for "Westchester Architect" and chances are you'll find Mark LePage, co-owner of FiveCat Studio in Pleasantvi... Read story
