Customers and investors don't give much credence to a company that touts first-mover advantage as they do to the company that has the right product or service. Read story
Jay Ebben, Ph.D.
In past columns, I've stressed the importance of vision and developing a road map for your business, whether written on paper or not. Part of this inclu... Read story
When used properly, mission and vision statements can be very powerful tools, especially for new and small firms. Read story
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