Jodi Mardesich


Business Uses for Twitter

Microblogging tools like Twitter are enabling direct communication with customers. Should you be developing a Twitter strategy?  Read story

Rich Internet #$%?!2* -- Mistakes to Avoid

Web development has moved on past basic HTML applications to include rich user interfaces -- streamlined processes, contextual content, and automatic error v...  Read story

How to Recycle Your Software

Keep software costs down by reusing code and producing applications more quickly. Cloud computing and software-as-a-service can help leverage already-built s...  Read story

Tips for Choosing VoIP and Messaging Systems

Many small and mid-sized businesses are starting to realize the benefits of VoIP, but it is important to understand the types of procurement and deployment o...  Read story

Stop E-mail Marketing from Resembling Spam

Where is the line that separates e-mail marketing from spam? A careful email marketing campaign can successfully reach customers and increase sales while kee...  Read story

Is Your Domain Name Killing Your Business?

Was the name of your company taken in the dot-com world? Or did you add a hyphen or change an "s" to a "z" at the end of your company name figuring that cust...  Read story

The Basics: How Email Works

A simple guide to how electronic messages are created and sent across the Internet.  Read story

Effective E-mail: How to Communicate Better

Tips for composing better e-mails and improving communication with clients and potential investors online.  Read story

Servers Made Simple

Desktop computers may no longer be necessary for on-the-go entrepreneurs, but there are some caveats.  Read story

What Is a LAN?

More than 50 percent of small companies operate local area networks to help them do business more efficiently. Should you invest in a LAN or outsource?  Read story

What is a VPN?

As prices come down, virtual private networks are becoming a good small business option to connect remote employees.  Read story

What is an Extranet?

It’s got the appearance and feel of a website, but security keeps unauthorized viewers from accessing private company data.  Read story