M. Dana Baldwin


Marketing: A Key to Long-Term Success

Envisioning your company from your customers' point of view will help you develop an enduring marketing strategy.  Read story

The Strategy of Succession Planning

When Business Week magazine features an article questioning why Herb Kelleher, CEO of the very successful Southwest Airlines, has not designated ...  Read story

Strategies and Processes for a Changing Economy

The sky is falling! Batten down the hatches! Cut back on everything. The economy is coming to a complete stop. HOLD IT! Do you really want to throw all of...  Read story