Michael A. Olguin is the president of Formula PR, a national public relations boutique with offices in New York, Los Angeles and San Diego. As a public relations veteran with over 25 years of experience, Michael is an innovative thinker that challenges convention. His integrated marketing approach and ability to connect brands to target audiences has established Formula as a truly progressive agency. He has represented such high-profile brands as Newcastle, Tecate, Tribe Hummus, Kashi, Pinkberry, Pottery Barn Kids, ESPN, among many others. @FormulaPR @MichaelOlguin @FormulaPR


4 Reasons You Need to Set Business Goals

By Michael A. Olguin |  Mar 21, 2013

Here are four reasons why you should be setting goals for your organization.  Read story

7 Tenets of a Stress-free Leader

By Michael A. Olguin |  Mar 1, 2013

These seven beliefs can help you to stay energized and focused while running a successful business.  Read story

Build a Winning Team Dynamic

By Michael A. Olguin |  Feb 5, 2013

These seven tips will generate teamwork in any organization.  Read story

Worn-out Employees? 5 Ways to Crank Up the Energy

By Michael A. Olguin |  Jan 23, 2013

Maintaining employee motivation when expectations are high is extremely challenging. Here are five ways to generate renewed energy in your workplace.  Read story

5 Ways to Tell If Your New Business Prospect Is Worth It

By Michael A. Olguin |  Dec 26, 2012

How to determine which prospects are a fit for your organization.  Read story

7 Tips to Successfully Grow Your Business

By Michael A. Olguin |  Dec 10, 2012

Regardless of the industry you are in, you can be highly successful if you live by these very simple ideologies.  Read story

5 Tips to Getting Your Voice Heard

By Michael A. Olguin |  Nov 19, 2012

The following are a handful of tips for tapping into your employees' outgoing personalities and encouraging them to have a voice.  Read story

6 Signs That It's Time to Resign a Client

By Michael A. Olguin |  Sep 25, 2012

Not sure if your client relationship is on the skids. Here are six signs that it may be time to part ways.  Read story

6 Ways to Compete With the Big Boys

By Michael A. Olguin |  Aug 30, 2012

Small or boutique agencies can be more successful when pitching for new business against their formidable large-agency foes if they follow these simple steps.  Read story

5 Idea Generators (& Idea Killers)

By Michael A. Olguin |  Jul 31, 2012

To get the most out of each brainstorming session, follow these tips for generating innovative ideas.  Read story

5 Tips for Managing a Decentralized Workforce

By Michael A. Olguin |  Jul 10, 2012

Follow this five-step program to help you manage a workforce scattered over various offices and locations.  Read story

Grow Great Leaders Organically: 7 Tips

By Michael A. Olguin |  May 31, 2012

How do you grow smart thinkers into excellent leaders? Use these seven tips to hire and retain the best talent.  Read story

6 Tips to Managing Client Expectations

By Michael A. Olguin |  May 7, 2012

These tips will help you build longstanding relationships that can withstand the good times as well as the bad.  Read story

5 Tips for Managing Millennial Employees

By Michael A. Olguin |  Apr 13, 2012

Motivating the millennial generation is key to business success. Here are five tips to inspire and motivate the new working class.  Read story