Michelle V. Rafter


Turn Social Networks into Your Recruiter

If corporate recruiters can mine Facebook and LinkedIn for job candidates, small businesses can too. Social networks can level the playing field, and can be ...  Read story

Running a Virtual Business

Who needs an office anyway? The stories of two small businesses show that there’s more than one way to run a virtual company.  Read story

Web Surveys: Taking the Pulse of Customers

What's the easiest way to understand customer satisfaction? Online surveys can help you get an unbiased evaluation of your service, products, and other feedb...  Read story

Software to Help Immigration Compliance

A growing number of Web-based software vendors is making it easier for small businesses to process mandatory federal I-9 forms that prove new employees are l...  Read story

Video Podcasts: It's Showtime!

No matter what the budget, small business owners can use video podcasts to effectively promote their companies and themselves.  Read story

Let’s Get Visible: Supply Chain Technology

A variety of technologies -- from software programs to hardware such as RFID -- now lets businesses see into their supply chain to ensure that the right reso...  Read story

Wireless War: All-You-Can-Talk Pricing

Power cell phone users are winning big as wireless carriers offer $99 a month unlimited domestic calling plans. How can you use this price war to plan for fu...  Read story

How to Banish Blog Spam

It’s great when your company blog gets noticed -- but not so great when the acclaim makes it a spam magnet. By taking a few simple steps, companies can sto...  Read story

Essential Steps to Starting a Business Podcast

Whether you go it alone or hire a professional producer, follow these rules of thumb to create an engaging podcast that can attract listeners, and hopefully,...  Read story

New Ammo to Battle Online Fraud

Whether buying books or trading stocks, customers want to feel safe online. For that reason, small businesses need to use the latest ammo in the battle again...  Read story

Recruiting Software: You're Hired!

Big businesses have long used Web-based recruiting software to weed out good job candidates from bad. Now that it's come down in price, small and mid-sized b...  Read story

Using SaaS to Save on IT Spending

As businesses adjust to the economic downturn, the IT budget is certainly not immune from cuts. Software as a service (SaaS) is one way to save on dollars bu...  Read story

No More Spreadsheets

Businesses have long used spreadsheets to calculate sales commissions, even though the practice is rife with problems. Sales incentive management software ca...  Read story

Smile, You’re on the Company Webcam

Webcams aren’t just for making video phone calls anymore. Companies use them for screening job applicants and online learning. But they need to use more ca...  Read story

Drive Traffic to Your Business Blog

You won’t get any business from your company blog if nobody knows about it. To reach its full potential, a blog needs traffic. To get visitors, use a mix o...  Read story

HR Software: Technology to Manage People

The most common human resource services outsourced today are payroll and benefits administration, and some vendors offer these through a software-as-a-servic...  Read story

Bye Bye Vista

Some business computer users who hate Microsoft Vista are uninstalling the Windows operating system software and switching back to XP.  Read story

Bet on Telephone Headsets

The era of cell phones, iPods, and video games has erased any stigma associated with wearing a telephone headset at work. Wireless and other models are suita...  Read story

When it Comes to VoIP, It’s Still Buyer Beware

If you use an Internet-based phone service, do you know what your customer rights are if the carrier goes under? Government regulations are still catching up...  Read story

Technologies to Eliminate Office Paper

As businesses look for ways to go green, one of the simplest is reducing the amount of office paper they use. But cutting out paper goes beyond merely printi...  Read story

Keeping Web 2.0 Platforms Private and Secure

Blogs and social networks can help companies improve relationships with employees and customers. But they can also leave a business open to privacy and secur...  Read story

How to Choose In-House Blogging Software

Small businesses starting an in-house blog are bombarded by choices. Picking the right technology depends how comfortable you are hosting software, among oth...  Read story

Pick and Choose: Social Networking Vendors

Before selecting a platform for an in-house social network, decide what purpose it will serve, who’ll use it, and how large it could grow. Then sift throug...  Read story

OurSpace: Create an In-House Social Network

Now that companies use social networking to connect with the outside world, more are bringing the same technology in-house. It doesn’t have to take a lot o...  Read story

Safeguard Your Biggest Asset -- Your Data

A company’s data is its life blood, so why risk having it lost, stolen, or hacked into with shoddy security and privacy practices? Regular audits can help ...  Read story

Make Mine To Go – Mobile Software-as-a-Service

The more people get comfortable with Web-based business software, the more they want to use it everywhere, including on the road. Software-as-a-service vendo...  Read story

Blogging Behind Closed Doors

They are hidden behind company firewalls and more plentiful than you know. They are in-house blogs, and companies are using them instead of e-mail for everyt...  Read story

Picking an SaaS Vendor: Upstart or Big Player?

As the big names in software unveil software-as-a-service products, businesses have never had so many options. But is it better to go with a big name or an I...  Read story

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