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Minda Zetlin is a business technology writer and speaker, co-author of The Geek Gap, and president of the American Society of Journalists and Authors. She is a regular contributor to Inc.com and Inc. magazine. She lives in Woodstock, New York, with her husband Bill Pfleging, four cats, and a large number of computers. Find her at www.mindazetlin.com. @MindaZetlin


Confessions of a Bad Delegator

If you want to make sure something gets done, do you do it yourself? Read on, fellow micro-managers: It's time to get a little help.  Read story

Dramatically Increase Your Revenue: 6 Tips

Want to find hidden opportunities? Ask your customers these questions--but only after you've made the sale.  Read story

'Getting Sued Was a Lucky Break'

When a giant like UPS sues you to stay away from its customers, what do you do? These founders learned--fast--how to pitch new customers.  Read story

3 Reasons the Experts Are Wrong About Email

Reading your email frequently will make you and your team more productive and efficient--not less.  Read story

Want to Hire the Best College Grads? Ignore the Degree

To build the best work force, hire bright young people--even before they graduate--and don't worry about what they studied.  Read story

7 Things You're Doing Wrong on Pinterest

Have you made any of these mistakes? If so, you're not benefitting from Pinterest as much you could be.  Read story

6 Reasons You Should Have Cyber Liability Insurance

It's not just for big companies. Cyber insurance can make the difference between staying in business or shutting your doors after an attack.  Read story

Digital Franchises: New Spin on an Old Business Model

Brick-and-mortar businesses using franchising to scale. Why shouldn't websites? The founder of OrderUp explains how it's done.  Read story

4 Employee 'Motivators' That Can Backfire

Most of the people who work for you wouldn't dare admit that these incentives don't work nearly as well as you think they do.  Read story

Want to Expand into China? Read This First

Heading to China isn't right for every company--and even if it is for yours, it won't be easy. Here are three things to remember.  Read story

Better Collaboration in 3 Steps

Engineers use the Agile method to build software more efficiently. You can use it to run your company more efficiently.  Read story

4 Reasons Yahoo's Telecommuting Ban Won't Last

Telecommuting, handled properly, creates more effective, harder-working, employees. Eventually, Marissa Mayer will figure that out.  Read story

4 Ways You Discourage Customers From Buying

The relationship between buyers and sellers has changed. In the process, these four tactics have become major turn-offs.  Read story

My Favorite Way to Dump a Bad Customer

There's one simple and foolproof way to get rid of a bad customer without taking on emotional baggage.  Read story

3 Reasons to Hold a Start-Up Contest

Think of it as part marketing, part market research. Here's why a launching a contest for other start-ups is a smart business move.  Read story

Turn Customers into Your Best Salespeople: 4 Tips

If you're not using your best clients to pitch your brand, you're missing out on one of the most powerful resources you have.  Read story

Advice From the 23-Year-Old Who Said No to Mark Cuban

Want to scale quickly? Meet the young entrepreneur who did it after he turned down a $200,000 check on "Shark Tank."  Read story

5 Reasons to Get Your Hands Dirty

This exec spent nine months doing every job at his company before becoming CEO. What he learned helped him triple revenue in five years.  Read story

Write a Business Plan or Not? 2 Experts Debate

Writing a business plan could be a really great idea or a really bad one, depending who you ask. Two start-up experts make their cases.  Read story

The Power of Not Solving Problems

The next time an employee tells you about a problem, stop, listen--but whatever you do, don't propose a solution.  Read story

Coming Soon: The Earth, Live From Space

Meet the scrappy young start-up aiming to be the first to offer streaming video of Earth from the International Space Station.  Read story

Train Yourself to Be an Optimist: 4 Steps

Optimistic people are happier, healthier, more successful, and have longer lives. You can be one of them.  Read story

Go From Employee to Entrepreneur: 4 Tips

Use the skills, industry knowledge, and contacts you have today to set your business up for success.  Read story

Rhapsody CEO: Freemium Doesn't Work

A free streaming plan has helped both Pandora and Spotify get thousands of users. Rhapsody's John Irwin says it's a losing strategy in the long run.  Read story

How Leaders Make the Most of Social Gatherings

The best leaders use social events as opportunities to strengthen relationships, engage with shy colleagues, and express appreciation.  Read story

How Your Affair Is Killing Your Business

Entrepreneurs who have affairs within the workplace, or even outside it, are likely to see their companies suffer.  Read story

Are You a Fearless Leader? 3 Questions

Fearless leaders know how to face reality, take decisive action, and accept responsibility for the outcome. Are you one of them?  Read story

3 Apps That Made My Life Better in 2012

Lots of apps over-promise, under-deliver, and then fade into oblivion. Inc.com columnist Minda Zetlin highlights three with staying power.  Read story

3 Steps to Turn Around a Failing Company

"Turnaround King" Grant Cardone says you may think you know what's ailing your company--but you're almost certainly wrong.  Read story

How Not to Do Target Marketing

Will women buy a toolbox just because it's pink? Don't assume you know anything about what your customers really want.  Read story

4 Tips to Take Your Company to the Next Level

Stuck at a plateau? Here are four things that could help your business reach new heights.  Read story

Is It Human Nature to Stifle Big Ideas?

Investors say they want big, bold start-up ideas--but their investments suggest otherwise. What's an entrepreneur to do?  Read story

4 Most Important Qualities of an Entrepreneur

Forget about your business idea--most of them don't pan out anyway. Here's what it really takes to succeed.  Read story

Whittle Down Your To-Do List. Finally

Those items at the bottom of the list? You know you'll never get to them, so stop trying--there's a better way to get more done.  Read story

4 Tips to Help Veterans Succeed at Your Company

Veterans can make for highly disciplined and skilled employees. Make sure you set them up for success with these tips.  Read story

How Much Poor Performers Cost You

Chances are, you're spending too much time on employees who don't deliver. Here are seven tips to pull yourself out of the time suck.  Read story

3 Surprising Secrets to Thriving Now

Stop blaming the economy for your troubles, says 'Turnaround King' Grant Cardone. Here's what you should do instead.  Read story

5 Tips for Highly Effective Pinterest Boards

Pretty pictures help, but if you want to make the most of Pinterest, you need a more thoughtful strategy.  Read story

Want to Be More Effective? Try a Mental Detox

Follow these four tips to get back on top of your mental game.  Read story

5 Deadliest Marketing Sins

Sometimes your marketing messages can do more harm than good. Are you guilty of any of these mistakes?  Read story