Nadine Heintz


The Apprentice - Week 5

I must admit that I liked Lenny's castaway idea at first. I thought ads that told some sort of story were usually a hit, but maybe that was a fad. Or may...  Read story

Ask James Goodnight, founder of CEO of SAS

Do you need advice on creating a progressive company culture that fosters innovation? Ask James Goodnight, founder and CEO of software company SAS, by ema...  Read story

The Apprentice - Week 4

I don't blame the Donald for firing Brent last night. But I do blame him for having Brent on the show at all. I'm convinced that Brent was chosen as a con...  Read story

The Apprentice - Week 3

Last night's episode was fabulous. It had everything viewers could ask for: Religious conflict, fighting, dumb models, and a foulmouthed comedian. Plus, o...  Read story

The Apprentice - Week 2

I was really shocked by Stacy's bad behavior last night. She was clearly manipulating the truth so Brent would be fired. She changed her "threat" story so...  Read story

Case Study Update: Girls Brand Grows Up

When we profiled Addie Swartz in March 2005 , the founder of B*tween Productions, based in ...  Read story

The Apprentice - Season Premiere

I didn't have very high hopes for the new season, especially after that weird publicity stunt that the Donald pulled last week. His letter to Martha was a...  Read story

Martha Stewart's Apprentice - Finale

I was pretty disappointed in last night's finale. It was rather anticlimactic, especially after the Donald's exciting conclusion last week. A big part of ...  Read story

Donald Trump's Apprentice - Finale!

I have to admit that I wasn't really looking forward to the whole live finale thing last night. What's so great about live television, anyway? At any rate...  Read story

Martha Stewart's Apprentice - Week 12

Well, I guess Jim did turn out to be insane in the end. He did such an awful job during the interview process. It was embarrassing...all that nonsense abo...  Read story

Donald Trump's Apprentice - Week 12

Randal was really disappointing last night! He seemed almost paralyzed by the task...and it seems like the worst is yet to come. If it rains on Randal's e...  Read story

Martha Stewart's Apprentice - Week 11

What was Ryan thinking? I can't believe how drunk he got during the latest task. That was crazily unprofessional. But his problems didn't start there. The...  Read story

Donald Trump's Apprentice - Week 11

Felisha's lucky she wasn't in Martha's conference room last night...Martha would have skewered her for crying. The Donald, however, was very sympathetic. ...  Read story

Martha Stewart's Apprentice - Week 10

Wow. I'll be really shocked if Jim wins a job at Martha's company after that crazy rant last night. It's one thing to scheme behind closed doors. But to b...  Read story

Case Study: Was Bankruptcy the Answer?

Her line of credit was in default. Her partnership with her mom was faltering. Could Heather Antonelli save her business?  Read story

Things I Can't Live Without: Fred Schwam

CEO of American Christmas Decorations, which creates holiday displays for more than 300 New York City businesses, including Radio City Music Hall, Bloomingda...  Read story

Donald Trump's Apprentice - Week 10

I had high hopes for Adam, but he really blew it in the last episode. He and Alla both seemed way too sure of themselves in the beginning. Instead of thin...  Read story

Donald Trump's Apprentice - Week 9

Thank goodness Clay is gone. I couldn't take another minute of his whiny, immature behavior. I have no idea why Rebecca and Randall seemed so excited to h...  Read story

Martha Stewart's Apprentice - Week 9

Wow. Amanda certainly had me fooled. She showed real promise in the beginning of the season, especially during the hotel room task. But she seemed like a ...  Read story

Donald Trump's Apprentice - Week 7

Sorry for the late posting. I was actually at a meeting in the boardroom all day. I didn't get fired, though...haha. Anyway, last night's boardroom scene ...  Read story

Martha Stewart's Apprentice-Week 7

Sarah and Carrie really got their comeuppance last night. I enjoyed every minute of it. Sarah seemed to think that optimism is the only requirement of a g...  Read story

Donald Trump's Apprentice - Week 6

I have a confession: I like the Donald more and more each week. He made a great decision last night. His disgust was palpable in the boardroom, and for go...  Read story

Martha Stewart's Apprentice - Week 6

I almost fell asleep during last night's conference room scenes. I can't figure out who was the dullest: Marcela, David, Martha, or Alexis. Martha should ...  Read story

Donald Trump's Apprentice - Week 5

Once again, the women's team totally missed the point of their assignment. They're too busy bickering to take a step back and think about what's really im...  Read story

Martha Stewart Apprentice - Week 5

I can't believe Jim dodged the bullet again last night. His behavior was completely bizarre and inappropriate. I think the Donald would have fired him in ...  Read story

Donald Trump Apprentice - Week 4

Toral was so worried about looking foolish last night that she wound up looking like, well, a complete fool. Her credentials are nothing to sneeze at: She...  Read story

Martha Stewart Apprentice - Week 4

It's about time Dawn got the boot. I couldn't stand another second of her whining and complaining. Has she not watched previous episodes of the Apprentice...  Read story

Donald Trump Apprentice - Week 3

I don't agree with the Donald's decision to fire Jennifer W. last night. Yes, she did a terrible job with the event. The food seemed lame and the room was...  Read story

Martha Stewart Apprentice - Week 3

Shawn really blew it last night. Didn't she learn anything from Bradley's big screw up with the Donald last season? I couldn't believe she actually told C...  Read story

Back to School

Ben Serotta changed the way his independent dealers sell bikes. Here's how:  Read story

Training Wheels

Manufacturer Ben Serotta just wanted to teach retailers how to sell his bikes. He wound up creating something much bigger.  Read story

Donald Trump Apprentice - Week 2

I was pretty surprised that the Donald fired Chris last night. And I think it bodes well for this show. One big problem with last season was that it was t...  Read story

Martha Stewart - Week 2

I must say Martha redeemed herself quite a bit this week. She really came out of her shell in the conference room. And I agreed with her decision. <...  Read story

Donald Trump Apprentice - Week 1

After Martha's tepid premiere on Wednesday (which, by the way, attracted an abysmal 7.7 million viewers), the Donald was a breath of fresh air. In typical...  Read story

Martha Stewart Apprentice

I wasn't blown away by last night's premiere. Martha was too stiff, and she didn't add enough of her own flair to the show. Her daughter was a mute, and t...  Read story

Everyone's a CFO

When Andrew Levine opened his PR firm's books, employees seemed bored. So he asked them to make the financial presentations instead.  Read story

Things I Can't Live Without: Michele Connolly

The CEO who makes RVs hip (and whom Gwen Stefani makes hipper).  Read story

The Apprentice - Finale Party

I wasn't shocked that Kendra was hired last night. But I was surprised at how bad Tana wound up looking. I was talking to Nick (season one) at the finale...  Read story

The Apprentice - Week 15

Tana used to be my favorite. I don't know what I was thinking! Her biggest problem is her ego. I can't believe she let Governor Pataki wait for her out in...  Read story

The Apprentice - Week 15

I really wasn't sure how the interviews would pan out last night. But I'm pretty pleased with the results. I was worried about Kendra when I saw the way s...  Read story