Keeping Peace in the Family
The best way to avoid bickering over family ownership of a company is to put everything in writing early on. Read story
STREET SMARTS 
Norm Brodsky
Making a Smooth Transition When Buying a Business
How can you retain a great company culture when forcing an ownership transition? Read story
Entrepreneurs: Leash Your Optimism
Even in tough times, entrepreneurs are incurable optimists. But too much optimism can blind you to the obstacles ahead. Read story
Norm Brodsky on Overcoming Your Fear of Competition
Norm Brodsky says that buying a business to stifle competition is never a good move. Spend the time and money improving your own business. Read story
Norm Brodsky on Dealing With Picky Customers
What should you do when customers insist on working only with you? Read story
Norm Brodsky on Identifying Outstanding Salespeople
Good salespeople focus on the particular feature the customer cares about. Read story
Being Prepared When Things Go Wrong
What’s the best policy for raising prices to offset the cost of materials? Read story
When to Change Your Business Model
If a competitor offers its product for free, should you do the same in hopes of increasing market share? Read story
Keeping Your Company Healthy
A balance sheet is like a thermometer that provides a reading on the health of your business. Ignoring it could be fatal. Read story
Prospecting for Black Gold
Norm’s next big move: opening a hotel in North Dakota Read story
Divvying Up the Business
Making sure you have a good ownership agreement Read story
Growing Up as a CEO
Learning to take responsibility for your mistakes Read story
How to Avoid the Price-War Trap
Dealing with low-priced competitors Read story
How to Take On a Bully
Dealing with a large competitor that intimidates your customers Read story
How to Adapt Your Business Model for Hard Times
Norm Brodsky suggests getting a second opinion on big decisions. Read story
How to Prepare Your Business for Inflation
Norm Brodsky warns that a period of high inflation is coming and offers tips on what you need to do now. Read story
Building Your Business
Norm Brodsky talks about deciding which opportunities a small business should pursue. Read story
How to Drum Up Customer Referrals
Norm Brodsky gives advice on how to get more customer referrals and sales leads. Read story
Are You CEO Material?
Norm Brodsky gives tips on how to determine if you are the right person to take your company to the next level. View slideshow
How to Keep Your Message Clear
How to optimize your marketing message by better understanding the customer Read story
Are Your Credit Card Bills Out of Control?
In order to build a viable business, you need to exercise sound inventory control. Read story
How to Benefit From Government Cutbacks
Government spending cuts will be painful, but private businesses could still see growth opportunities. Read story
Running an Event on a Budget
Norm Brodsky offers advice on running an event for your customers without breaking the bank. Read story
Reaching Your Target Market
Norm Brodsky offers his advice on how to attract more of the right kind of customers. Read story
Capitalizing on the Economic Recovery
Each economic recovery is different. Norm Brodsky gives advice on planning for recovery. Read story
Sales Strategy Checkup
How to make customers realize they need your product Read story
Understanding Your Company
Advice for small business owners when winging it is not enough to build your company Read story
Planning to Exit
How to build your company with a plan to sell Read story
How to Pay Less in Taxes
Norm Brodsky says the secret to keeping your taxes low is knowing your numbers. Read story
Dealing With Disappearing Debtors
Norm Brodsky advises what to do when customers go bust. Read story
Looking Beyond VCs
Norm Brodsky explains how to find the right financial partner. Read story
A Little Self-Promotion Never Hurts
How to get the word out about your new business Read story
Don't Try to Sell Too Soon
How to build your business up before you sell. Read story
To Franchise, or Not to Franchise?
Here's what you need to consider before franchising your business. Read story
Who You Know Still Matters
The importance of gaining access to decision makers. Read story
How to Expand Your Market
And keep your costs low. Read story
Managing Your Real Estate
Beware of big prepayment penalties. Read story
Norm Brodsky's Labor Day Advice for Employers
How can you make sure your workers are motivated to do their best for you? Here are 5 tips from veteran serial entrepreneur Norm Brodsky. View slideshow
Norm Brodsky on Fighting Bureaucracy
What to do when your new senior managers bring corporate ideas to your business. Read story
Solving the Pricing Riddle
A veteran entrepreneur explains why it’s better to charge on the high end. Read story
