LEVEL PLAYING FIELD  

Scholar-practitioner, experienced high-tech marketer and advocate for meaningful innovation, Patricia Fletcher is passionate about leveling the imbalanced technology playing field to include all the best innovators. In addition to serving on the Astia Board of Trustees, Dr. Fletcher happily lends her research, time, and voice to enable women to change the world through high growth entrepreneurship and board service. She blogs at www.psdnetwork.com and tweets at @pkfletcher. @pkfletcher

Why You Need Mompreneurs

By Patricia Fletcher |  Jan 24, 2013

There's every reason these women should be your best employees.  Read story

How to Close the Big Sale

By Patricia Fletcher |  Dec 27, 2012

When the numbers get big, the risk factor--for everyone--grows.  Read story

6 Launch Tips for Mompreneurs

By Patricia Fletcher |  Oct 30, 2012

Starting a business is hard for anyone, but for moms, it can be especially tricky for moms. Here's how to get your company off the ground.  Read story

Never Make a Cold Call Again: 4 Tips

By Patricia Fletcher |  Sep 6, 2012

How many cold calls actually lead to deals? Approximately none. Here's what you should be doing instead.  Read story

The Endurance Athlete's Plan for Entrepreneurial Success

By Patricia Fletcher |  Jul 31, 2012

If entrepreneurship is a marathon, you need to train for it like an endurance athlete. Here's how.  Read story

5 Steps to a Smarter You

By Patricia Fletcher |  Jul 3, 2012

Stop apologizing for what you don't know. Instead, use these tips to get smarter, faster.  Read story

Networking Tips: Go From Awkward to Awesome

By Patricia Fletcher |  May 10, 2012

Networking events aren't really that hard: Plan your work, work your plan. Here's how.  Read story

5 Steps to Game-Changing Relationships

By Patricia Fletcher |  Apr 18, 2012

Men build networks. Women build relationships. What's the difference, and how to do it.  Read story