Peter Cohan is president of Peter S. Cohan & Associates, a management consulting and venture capital firm. He has conducted over 150 consulting projects for companies and governments and invested in six private companies, three of which were sold for a total of $2 billion. He teaches strategy at Babson College and entrepreneurship at Olin College. He is the author of 11 books including Export Now (Wiley, 2011), co-authored with Frank Lavin, that was voted one of 2011’s top 10 small business books. His eleventh book, Hungry Start-up Strategy: Creating New Ventures with Limited Resources and Unlimited Vision will be published in November 2012.