Rene Shimada Siegel is founder and president of High Tech Connect, a specialized consultant placement firm for marketing and communications experts. The company started 15 years ago as a home-based business and now represents more than 1000 select consultants around the world for more than 400 clients, ranging from technology, consumer and medical industry giants to high-growth firms and startups. In her ‘free’ time, Siegel is also a soccer mom to three busy teenagers. She is a frequently requested speaker on topics such as starting your own business and marketing your unique personal brand. @renesiegel


How to Spark a Great Idea: 5 Steps

There is a simple method for creating great ideas. And it really works.  Read story

Pushing Through the Tough Stuff: 7 Tips

It's when things get bad that we're most likely to be procrastinate. Don't be tempted.  Read story

5 Things I Resolve Not To Do in 2013

Half of New Year's Resolutions fail within six months. Time to figure out what not to do instead.  Read story

Why Shorter Is Sweeter

To communicate more meaningfully: Cut, cut, cut!  Read story

Raising Kids, Building a Business: Lessons From the Front

One entrepreneur finds that building a business and raising kids have much in common.  Read story

Are You Running Business:Impossible? 7 Things To Outsource Now

If your business needs an extreme makeover, it's time to start outsourcing.  Read story

Taming the Social Media Monster: 6 Tips

Social media has this in common with trick-or-treaters: Anyone could be on the other side of that door. Sometimes, you need to turn off the lights and keep t...  Read story

Does Your Business Spread Pixie Dust?

Our columnist learns some lessons in customer service, and in branding, from one of the greats.  Read story

Steve Jobs, My Grandmother, and Entrepreneurship

Remembering Steve Jobs: How that first putty-colored computer enabled me to become an entrepreneur.  Read story

Hello, Trouble. Step Right In

BYOD is a cute acronym for a phenomenon -- Bring Your Own Device -- that comes with some very un-cute problems.  Read story

6 Ways To Build Your Business On Facebook--For Free

It's amazing how much business comes in over Facebook. And I don't pay Facebook--or anyone--a cent.  Read story

Who's Bossing the Boss?

When you're the boss, who makes sure you do all those important things that actually, you hate to do?  Read story

How to Catch Lying Job Seekers

Half--yes, half--of all job applicants lie on their resumés. How do you figure out who's telling the truth?  Read story

7 Ways to Recharge Your Batteries

It's only natural to be discouraged some of the time. Here's how to get your mojo back.  Read story

Get Your Email Under Control: 5 Tips

Email is like laundry -- it's never really done. Here's how to keep it under control without stressing out.  Read story

4 Strategies for Painless Sales

How do we want our customer to feel when they meet with us? That's the key to our sales strategy.  Read story

How to Give a Great Speech: 4 Tips

Public speaking doesn't have to be terrifying. Here's how to capture, and keep, the crowd's attention.  Read story

Do Typos Matter?

In an age of tiny keyboards and emoticons, you may think typos don't matter. Until the Romney team misspells "America."  Read story

LinkedIn: Reading Between the Lines

Yes, LinkedIn tells me lots about potential employees. But it's just as useful for getting the scoop on a new client or partner.  Read story

Last-minute Tax Tips You Can't Afford to Miss

So 2011 was a good year for your business. Here's how to share as little as possible of it with Uncle Sam.  Read story

Fight the Fear: 4 Tips

Entrepreneurship is scary. Here's how to keep your head down and your eyes open.  Read story

You Screwed Up. Now What?

We all make mistakes. It's how we handle them that makes the difference between a simple "Oops," and an epic fail.  Read story

5 Great Reasons to be a Mentor

It's not all about saving the world or 'helping' the next generation. You'll be surprised by how much you get out of it, too.  Read story

5 Reasons You Need to Meet in Person

My clients are just like yours: They want to Skype, email and text. But here's why you still need face time.  Read story

4 Lin-sane Leadership Lessons

In business terms, Jeremy Lin is the underdog that took on the 800 pound gorilla and won. Here's what entrepreneurs can learn from him.  Read story

5 Tips to Turbocharge Your Business

The recession is ending. Will you be ready?  Read story

16 Cocktail Party Tips for Wallflowers

Some of your best business opportunities will be at social events. How to bring out your inner schmoozer.  Read story

I Broke These 6 Business Rules. Why You Should, Too.

I may be a rule-follower by nature. But when it comes to my own company, I've learned when to color outside the lines.  Read story

Why You Should Put Your Personal Life Online

People do business with people they like. Here's how to make yourself likeable online.  Read story

How to Write a Thank-You Note That Matters

Thank-you notes are so rare in this digital age that a good one makes a huge impression. Here's how to write one.  Read story

Kicked in the Pants by an Accountant

Only twice in the history of my business have I been truly terrified. Both times, it was my accountant -- yes, you read that right -- who jolted me back to b...  Read story

How to Set a Goal, and How to Reach It

This time of year, goal-setting becomes a bit of a cliche. That's because we're doing it wrong. How our goals can help us learn who we are, and what we're ca...  Read story

4 Principles of Stress-Free Management

Running a business doesn't have to be painful. Following these four guidelines allows me to love what I do, every day.  Read story

5 Great Reasons to Work on Vacation

Part of the reason we go on vacation is to feel refreshed when we get back, right? That's why the laptop and iPhone come with me.  Read story