Rob Adams is on the faculty of the MBA program at The University of Texas at Austin, and is the Director of Texas Venture Labs. He’s a former software executive, entrepreneur and fund manager, and has founded or financed more than 40 companies that have launched more than 100 products with transactions exceeding one billion dollars of capital.


The New Normal: Adventure Capital – In With 5 Out With 50

By Rob Adams |  Aug 18, 2010

This was originally published in my blog and generated a lot of activity....  Read story

Beyond the Idea; Why Execution Intelligence is What Matters

By Rob Adams |  Jul 22, 2010

A quote from my last p...  Read story

Ideas Are a Commodity, It's Execution Intelligence That Matters

By Rob Adams |  Jun 22, 2010

Working with high growth companies means constantly sorting through new product and service offerings to find expansion opportunities in the market. Wheth...  Read story

Market Validation: Why Ready, Aim, Fire Beats Ready, Fire, Fire, Fire, Aim

By Rob Adams |  Apr 27, 2010

More than 65 percent of new products fail. Based on the percentage of new products that fail, $260 billion is lost in the U.S. alone.  Read story

100 Phone Calls

By Rob Adams |  Nov 10, 2009

To find out is there is a market that is large enough to sustain a new line of business, you need to make 100 phone calls. To your target audienc...  Read story

Understanding the Competition

By Rob Adams |  Oct 27, 2009

In my last post I talked about market validation as the tried and ...  Read story

New Product Launches: "Ready, Fire, Fire, Fire, Aim"

By Rob Adams |  Oct 8, 2009

When considering launching a new line of business, how can you figure out if there's really a market for a product? The technique that's served me...  Read story

The Only Thing That Matters

By Rob Adams |  Sep 30, 2009

In my last blog , I talked about my experience getting companies of...  Read story

Learning to Understand Markets

By Rob Adams |  Sep 28, 2009

My name is Rob Adams. I'm currently on the faculty of the MBA program at the University of Texas at Austin, where I teach entrepreneurship courses and run...  Read story