Shari Thurow


Banner Ad Real Estate: Look Before You Leap

By Shari Thurow |  Jun 15, 2001

Before purchasing ad space on a Web site, always take the following items into consideration.  Read story

The Tested Eight-Step Banner Ad Campaign

By Shari Thurow |  Jul 7, 2000

Here's a proven, step-by-step plan for launching and maintaining a successful banner ad campaign. We've used it consistently for our clients at Read story

Where to Purchase Banner Advertising

By Shari Thurow |  May 31, 2000

Many businesses make the mistake of blindly purchasing banner ad space without understanding how their target audience searches for their products or serv...  Read story

When to Use a Logo in a Web Banner

By Shari Thurow |  May 2, 2000

Displaying your logo may be essential for print and related media promotions, but the question of whether to display logos on banner ads deserves a second...  Read story