Small indulgences are picking up, but big purchases are not.
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Little treats have a sugar-glazed forecast.
Bakeries, pastry shops, and bagel sellers are growing at a rate of 5 percent, according to AnythingResearch.com. Research suggests small indulgences are picking up, but big purchases such as vacations are not – although blogger and baked goods expert Nichelle Stephens, co-editor of the prominent sweets blog Cupcakes Take The Cake, says the movement is expanding into high-end-foodie territory.
"It's focused on small batches, local suppliers, seasonal ingredients, and lots of creativity when it comes to flavors and combinations," she says.
By the numbers:
Ranking of "bakeries and baked goods stores" in AnythingResearch.com's "fastest-growing industries that are hospitable to small businesses": 8
Year-over-year growth rate, according to AnythingResearch.com: 5 percent
Growth in 2009 sales for "bakeries and tortilla manufacturing," according to Sageworks: 3.79 percent
CHRISTINE LAGORIO-CHAFKIN is a writer, editor, and reporter whose work has appeared in The New York Times, The Washington Post, The San Francisco Chronicle, The Village Voice, and The Believer, among other publications. She is senior writer at Inc. @Lagorio