Blogging and Social Media




Recent Blogging and Social Media Articles

A Valentine's Day Guide to Wooing the Media

It's not unlike developing a romantic relationship: You'll need wit, persistence, and a good deal of charm to be successful.  Read more


Cure Your Social Media Hangover

Social media is a great way to promote your business but spending too much time connecting online can burn you out. Here's how to get your spark back.  Read more


Hot or Not? What the Web Thinks of You

Use these 9 free tools to measure 'social media sentiment' around your company, your brand, or even your own name.  Read more


How the Super Bowl Shortchanged the Web

Streaming the Super Bowl was smart. Turning it into a second-tier version of the event? Not so much.  Read more


3 Lessons From the Susan G. Komen for the Cure Disaster

The foundation's recent public relations mess offers valuable takeaways for small businesses.  Read more


5 Alternative Ways to Get Your Story Told

The best business story might not get noticed by the top publications, but there are plenty of other ways to get it published.  Read more


9 Bookmarklets I Can't Live Without

Want to be smarter about your social media activity? Add a few of these mini-apps to your browser.  Read more


Why Your Crowdfunded Campaign Tanked

You launched your idea on Kickstarter... but the crowds (and their wallets) never came. Here's what you did wrong.  Read more


The Right Way to Increase Your Klout Score

It's not really about your score; it's about expanding your network and extending your reach. Here are 7 ways to do it.  Read more


How to Land a Great Columnist Gig

Have a lot of war stories from your start-up days? Here's how to get a byline in a high-profile publication -- no experience required.  Read more