The Perils of Expansion
"I basically opened a restaurant a year for the past five years and I can honestly say I regret it," says one restaurateur. Read more
Branding
Recent Branding Articles
Managing By Mea Culpa
With straight talk and lessons in sacrifice, a new generation of leaders is changing the way that companies are managed. Read more
Peter Guber on the Power of Effective Communicators
In his new book, Tell to Win , the Hollywood producer and CEO of Mandalay Entertainment addresses the importance of storytelling in business. Read more
How Would You Sell Custom Board Shorts?
Four entrepreneurs offer marketing strategies to Shortomatic.com. Read more
How to Protect Your Domain Name from Cybersquatting
Safeguarding your presence on the Internet requires ongoing vigilance to uncover the schemes of unscrupulous characters. Read more
4 Ways to Block Brand Competition
Is your company's brand unique, innovative, and rock-solid enough to not only capture and hold customer loyalty, but also to dominate the market by knocking ... Read more
Building America’s Most Innovative Brands
Harvard's guru on outstanding American entrepreneurship analyzes the country's best brands, ponders the challenges of Groupon-era consumer empowerment, and e... Read more
Tactics Are the New Strategy
Strategic management can be a huge time drain for managers. Why not just ditch the conventional wisdom and go with your intuition in order to innovate once i... Read more
Future Facebook Culture Change?
Facebook announced at the beginning of this month that they are Read more
Dial 1-800-Get Some Sales
When there are 300 other companies doing the same thing as yours in a market like New York City, how do you stand out? Read more
Turning Fierceness Into a Brand
Designer Christian Siriano of Project Runway fame takes time out from Fashion Week to talk about growing sales and falling models. Read more
How to Promote Your Consulting Business
There has been a notable increase in professional "consultants." Not surprisingly, consultants that spend no money on marketing and advertising tend to do b... Read more
The Sugar Made Him Do It
Siggi Hilmarsson, founder of Siggi's Skyr yogurt, discusses his trial-and-error process of starting up, the American diet, and the importance of sleep. Read more
Ask Inc.: Is It Critical for a Start-up to Have a Website?
Ask Inc. is an open forum for entrepreneurs to ask questions and get answers. Join the conversation. Read more
How to Get Retweeted
Remember my Klout Score of 30? Since then, I've been... Read more
Jason Ross, Founder of JackThreads 
The founder of this men's fashion e-commerce company based in Columbus, Ohio, talks about building a brand, bootstrapping a start-up, and where he finds his ... Watch video
How to Take a Local Brand National
"It's all about Facebooking, Tweeting and friending people," says Elaina Scotto of Scotto restaurant in New York City. Read more
Rebranding on the Internet
After Action Envelope made a domain name change to Envelopes.com, it struggled to rebrand without losing Google traffic. Read more
The New Rules of Writing a Memorable Slogan
Want to come up with the next "Got milk?" We've asked industry pros for their most creative tips for creating a sticky, meaningful tagline. Read more
The Klout Score, a Way to Measure Online Influence
Klout has been in the public eye lately, especially after closing an Read more
How to Protect Your Trademark From Infringement
Keeping your trademark safe from infringement requires a consistent offense and a sturdy defense. Experts explain how to master both. Read more
The New Rules of Branding Your Business Online
Mastering branding online takes a lot more than a cool logo and catchy slogan. Experts play by a fresh new set of rules. Read more
Innovation for the Sake of Permanence
Why more companies are turning a handsome profit by helping consumers recapture the glories of the past Read more
The Entrepreneur's Wish List
Each day, Inc .'s reporters scour the Web for the most important and interesting news to entrepreneurs. Here's what we found today: ... Read more
The Founders of Vineyard Vines on Building a Brand
Vineyard Vines co-founders Ian and Shep Murray answer questions about building a successful apparel company. Watch video
The Art and Business of Motivational Speaking
If the podium is calling your name, you should get to know Josh Shipp, a one-man school in the art and business of motivational speaking. Read more
How Would You Sell Custom Stuffed Animals?
Four entrepreneurs offer marketing strategies to a start-up that sells custom toys. Read more
How to Maintain Brand Consistency Across Product Lines
With a diversity of products, how do you keep your brand name pure? It's all about who your brand resonates with and why. Read more
How to Successfully Rebrand Your Business
You can't run your company the same way forever. Here are 10 ideas to bring about change and breathe new life into your business. Read more
When a Product Gets the Obama Effect
Each day, Inc.'s reporters scour the Web for the most important and interesting news to entrepreneurs. Here's what we found today: Ho... Read more
Could a New Name Fix a Company?
Chris Russo launched a successful fantasy sports business. Would rebranding help the business to grow? Read more
A Wine Label From the Mandela Family
House of Mandela brings pride in the farming heritage of South Africa to wine making. Read more
Entrepreneurs in the News
The latest news on Ryan and Chad Steelberg, Jessica DiLullo Herrin, and Dean Kamen Read more
A Little Self-Promotion Never Hurts
How to get the word out about your new business Read more
How Would You Sell Temporary Wallpaper?
Four seasoned entrepreneurs offer marketing strategies for Tempaper. Read more
