How I Did It

Personal and sometimes emotional entrepreneur stories.

How I Did It: Eileen Gittins, Founder of Blurb

In spite of digital platforms, Blurb has found success letting customers design and publish professional-quality books.

How I Did It: Eileen Fisher

Fashion’s un-diva never forgets what her customers want: simple, timeless styles.

How I Did It: John Vechey, Founder of PopCap

How a small company is capturing a big audience in the casual gaming market.

How I Did It: Leslie Blodgett of Bare Escentuals

A cosmetics queen and her loyal fans

How I Did It: Bob Moore, Bob's Red Mill

Bob Moore was a middle-aged retiree when he launched his second career. He nurtured it into a $70 million business -- and then gave it away to his employees.

How I Did It: Jerry Murrell, Five Guys Burgers and Fries

Along with his sons, Jerry Murrell of Five Guys Burgers and Fries built a 570-store chain that enjoys a cult following.

How I Did It: Omniture's Josh James

He built a Web analytics company into a powerhouse, then sold it to Adobe for $1.8 billion.

How I Did It: Arianna Huffington

The founder of the Huffington Post on the business of creating a platform of 4,000 opinionmakers.

How I Did It: Rob Dyrdek

Rob Dyrdek of MTV's Fantasy Factory chronicles his rise from a teenage skateboarder in Ohio to a "skatetrepreneur" now at the helm of an entertainment and fashion empire.

How I Did It: Ralph Braun of BraunAbility

Bound to a wheelchair but not confined by it, he built a $200 million empire.

How I Did It: Stan Lee of Marvel Comics

The creator of Spider-Man, the Hulk, and the X-Men talks about how he has stayed creative for more than 60 years.

How I Did It: Wolfgang Puck

The famed chef and restaurateur Wolfgang Puck of Spago in Hollywood reveals how he built his culinary empire

How I Did It: Alden Mills of Perfect Fitness

A Navy SEAL's search for the perfect pushup leads to an entrepreneurial medal of honor

How I Did It: Matt Johnston of Workway

Two years ago, Workway's largest customer was Countrywide Financial. How did the company survive--and thrive?

How I Did It: Dallin A. Larsen of MonaVie

Through multilevel marketing, the Brazilian açai berry becomes a billion-dollar business

How I Did It: Bill Bathe of U.S Energy Services

Having made the Inc. 500 list for the fifth year, Bill Bathe shares his story.

How I Did It: Serial Entrepreneur Richard Heckmann

Buy fearlessly, sell ruthlessly, repeat regularly. How Richard Heckmann takes struggling companies and sells them for billions

How I Did It: Margot Fraser

Margot Fraser, the founder of Birkenstock, USA, recalls 40 years of peace, love, and clunky sandals

How I Did It: Ron Popeil, Ronco

He Slices and Dices, and That's Not All!

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