And sometimes your market finds you.
Fleeing Uganda, Amber Chand came to the U.S. and built Eziba, a company that provides a creative and business outpost for artisans in war-torn nations.
Gloria Pink, of the famous Pink's, gives reasons Angelenos of all stations will wait an hour for a hot dog.
To save his ad agency, Jeff Goodby sold to a holding company. Fortunately, he also managed not to sell out.
John Zogby backed into his career as a pollster, and for a time had to cede the national spotlight to bigger names. Now he has his sights on becoming the Gallup of his generation.
Rather than open a used-book store, Michael Powell decided to start a business selling used books. That entrepreneurial point of view launched him on a path that ended in Portland, Oreg., with an enormous flagship store that's become a city landmark and tourist destination. And he still sells used books.
Howard Rubenstein is PR's top dog, a man who represents the corporate and the celebrated, a neat combination of blue chips and black eyes.
Marrying the immediacy of the Internet to the ephemera of what's hot created one sweet, and profitable, company.
Building a company has been a lesson in balancing ambition and compromise for the co-founder of Burt's Bees.
For the founder of apparel-maker Under Armour, entrepreneurship is 99% perspiration and 1% polyester.
Enticing urban ad types to Arkansas has much to do with Wal-Mart and something to do with cool.
A Memphis businessman recalls how his chain of movie theaters prepared for integration in the Jim Crow-era South.
Nobody manages contractors better than Denise Russell, who works with some 1,000 freelancers.