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The Playbook

Learn by doing -- or from those who have done it before.

You Don't Always Have to Take an Advisor's Advice

Zady co-founder Soraya Darabi explains how you need to rely on your own instincts in order to achieve success.

Julia Hartz: How I Hire 'Make-It-Happen' Employees

Eventbrite co-founder Julia Hartz identifies the key attribute she seeks when hiring disparate employees.

How to be Operationally Resilient

Happiness at Work author Srikumar Rao believes entrepreneurs often mistakenly believe work is life, instead of understanding it as a tool for living the best life.

Why You Need to Make Your Company Sellable Even If You Don't Plan to Sell

Sellability Score founder John Warrillow explains why being prepared to sell is the best insurance policy for unexpected circumstances.

Les McKeown: Why Heroic Leadership is Not Scalable

Heroic leadership may have led a few companies to success, but what happens when your leader leaves? Predictable Success CEO Les McKeown explains how teams can be prepared.

3 Extraordinary Qualities of All Great Leaders

Happiness at Work author Srikumar Rao describes three characteristics every great leader has.

Mark Cuban: Give People a Reason to Listen to What You Have to Say

Dallas Mavericks owner Mark Cuban explains how to make the media work in your favor.

Bring This Data When You Pitch a National Retailer

Blue Avocado co-founder Amy George offers insight into metrics national retailers are looking to see in a pitch meeting.

Joy Chen: How to Coach Employees

Yes To CEO Joy Chen shares a couple of techniques she uses to guide her team members toward success.

Amy Jo Martin: 1 Key Step for Humanizing Your Brand

Digital Royalty founder Amy Jo Martin describes a major step you don't want to miss when cultivating your brand image.

Morgen Newman: 3 Benefits to Launching in 30 Days

MixedMade co-founder Morgen Newman decided to start a company in 30 days. Here are 3 ways it helped him get started on the right foot.

Sarah Prevette: Why You're the Biggest Barrier to Your Success

BrandProject co-founder Sarah Prevette says ego is a major barrier to success when launching a new business.

Bert Jacobs: How to Identify Passionate Potential Employees

Life Is Good CEO Bert Jacobs reveals the most effective interview questions he uses to select ideal candidates for his company.

Les McKeown: How to Clearly Define Leadership Roles

Predictable Success CEO Les McKeown precisely defines leadership and the ways in which all employees can embrace leadership within your ranks.

How to Map Out the Perfect Launch

Zady co-founder Soraya Darabi offers real-world advice for launching a successful startup.

Srikumar Rao: How to Ignite Enthusiasm in Your Work Force

Srikumar Rao, author of Happiness at Work, explains how an effective mission statement is the key to engaging your employees.

The Most Important People to Network With

Digital Royalty founder Amy Jo Martin emphasizes the need for entrepreneurs to have a network of other entrepreneurs from whom they can solicit advice.

John Warrillow: How To Avoid a Proprietary Deal

Built to Sell author John Warrillow outlines this common pitfall entrepreneurs should avoid when entertaining offers to sell.

Sarah Prevette: How to Properly Pitch an Investor

BrandProject co-founder Sarah Prevette describes the key mistakes entrepreneurs make when pitching to venture capitalists.

Rose Broome: Why Your B Corp Should Avoid Hybrid Status

HandUp founder Rose Broome explains why you should fully commit to either profit or nonprofit status.

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