The Playbook

Kick Your Employees Out of the Office. Seriously

Jennifer Walzer, founder of Backup My Info!, describes how she makes sure her customers are happy.

'There's Too Much Interesting Competition Going on Around Us'

Freshii founder Matthew Corrin describes why it's necessary to innovate as he scales his food chain, and how he does it.

The One Thing That Will Keep Your Employees Happy

Entrepreneur and recruiting expert Tom Gimbel knows the secret to retaining your best staffers.

Why I Came Back With the Million-Dollar Deal

Metal Mafia founder Vanessa Merit Nornberg describes what separates stellar salespeople from c-stringers.

Turn Customers Into Advocates: 3 Steps

Greg Shove, founder of SocialChorus, explains how you can make your customers into brand enthusiasts.

Kathryn Minshew: What to Expect When You Do a TV Interview

The Muse CEO has four recommendations for how to handle an on-camera television appearance.

'Invite Somebody to Push You Past Where You're Comfortable'

Paralympic medalist Bonnie St. John explains how she has found the strength to accomplish more than she ever thought possible.

The Leadership Power of Vulnerability

Research professor Brené Brown explains why you should figure out your go-to behaviors when you're feeling emotionally exposed.

What's the Payback on Your Social Media? 3 Useful Measures

SocialChorus founder Greg Shove explains three ways to gauge the return on your social media efforts.

One Potentially Humorous Way to Weed Out Job Applicants

Jennifer Walzer, CEO of Backup My Info!, offers a strategic hiring tactic you probably haven't used before.

Kathryn Minshew: A Simple Guide to Hiring and Managing Interns

Kathryn Minshew, founder of The Muse, gives practical tips for managing young interns who are new to the workforce.

Vanessa Nornberg: Micromanaging Makes Employees 100% Miserable

If you don't learn to delegate you will pay the price, says entrepreneur Vanessa Nornberg. Here's why.

Tom Gimbel: The Secret to Really Investing in Your Employees

The founder of LaSalle Network says to make a long term investment and enable your employees professional development, you have to start with ... yourself.

The Question You Should Ask Every Time You Interview

The host of MSNBC's Your Business, JJ Ramberg, explains how to get the information you need during a new employee interview.

Create a Strong Company Culture: Step No. 1

Stericycle chief culture officer Paul Spiegelman describes how you can set up the foundation for a powerful company culture.

2 Tips to Unify Your Customer Experience Across Web, Mobile, and Tablet

Digital strategy expert Amy Buckner Chowdhry explains how to harmonize what you do across all digital channels.

Turn Ideas Into Actions: 3 Steps

Productivity guru Jason Womack explains how you to constantly expose yourself to the latest thinking--and do something with it.

'You're Just Procrastinating Because You Don't Want to Feel the Pain of Terminating Somebody'

Tom Gimbel, founder of recruiting firm The LaSalle Network, has advice about firing fast.

Thinking of Starting a Company? Do This First

Entrepreneur Vanessa Merit Nornberg explains how to avoid some of the most common startup pitfalls (though you're always going to make mistakes).

A.G. Lafley Pegs 2 Things for a Promising Business Strategy

The recently returned CEO of Procter & Gamble describes how to effectively bring creative ideas to market.