The Playbook

Learn by doing -- or from those who have done it before.

Do This When You Land Your First Large Client

Arrowsight founder Adam Aronson explains risk begins when you sign with your first client. Here's what to do to succeed.

How to Deal with Adversity and Bring Your Best Self to Work

Happiness At Work author Srikumar Rao provides guidance on how to live--and work--resiliently.

Why Apple Hired Visionaries--and Microsoft Didn't

Predictable Success CEO Les McKeown explains why Steve Jobs hired visionaries and how that impacted Apple's bottom line.

Why Small Businesses Forget to Look at Data

Sageworks founder Brian Hamilton talks about why small business owners often neglect the wealth of data at their fingertips.

Mark Cuban: It's Never Been Easier to Enter the Tech Industry

Serial entrepreneur Mark Cuban explains why launching a tech startup no longer requires significant upfront investment.

Stop Perfecting and Start Experimenting

Mixedmade co-founder Morgan Newman believes you should test your product's potential early. Here's how.

Bootstrapping Basics: How to Barter for Services

MixedMade co-founder Morgan Newman believes that as long as your product and story are exciting, people will help you out.

How to Assess Employee Performance Constructively

Arrowsight founder Adam Aronson describes how to tactfully deliver feedback to your employees.

Don't Be a Hero. How to Make Decisions as a Team

Predictable Success CEO Les McKeown explains how to shift to a team-based approach.

3 Questions to Measure Your Design Effectiveness

How effective is the design strategy at your business? Philadelphia University Strategic Design MBA Director Natalie Nixon lists three questions you can ask yourself.

3 Ways Cities Can Help Startups Succeed

Eventbrite co-founder Julia Hartz lists the most important ways a city can nurture its startups and create environments ripe for innovation.

How to Build a Business That Will Outlast You

Predictable Success CEO Les McKeown explains how institutionalizing your vision within your company will ensure your values stand the test of time.

3 Finance Fundamentals You Need to Know

Arrowsight founder Adam Aronson recalls how his previous background in finance helped him make key decisions that saved his company.

What to Do When You're No Longer the Only Shareholder

The Sellability Score founder John Warrillow outlines the options you have when you're no longer the only decision-maker. Plus, one contract clause to keep your eye on.

Bootstrapping? Bert Jacobs Says Focus Efforts in 1 Area

Life is Good co-founder Bert Jacobs explains how he partnered with suppliers rather than go straight to venture capitalists.

To Start a Business, You Need Some Blind Naivete and Overwhelming Self-Confidence

Serial entrepreneur Sarah Prevette describes the courage it takes to start a business--and possibly see it fail.

Bert Jacobs: Staying Simple Is a Superpower

Life is Good CEO Bert Jacobs explains that the best business concepts are so simple, even a three-year-old can understand them.

You Don't Always Have to Take an Advisor's Advice

Zady co-founder Soraya Darabi explains how you need to rely on your own instincts in order to achieve success.

Julia Hartz: How I Hire 'Make-It-Happen' Employees

Eventbrite co-founder Julia Hartz identifies the key attribute she seeks when hiring disparate employees.

How to be Operationally Resilient

Happiness at Work author Srikumar Rao believes entrepreneurs often mistakenly believe work is life, instead of understanding it as a tool for living the best life.

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