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The Playbook

Learn by doing -- or from those who have done it before.

Tom Gimbel: The Secret to Really Investing in Your Employees

The founder of LaSalle Network says to make a long term investment and enable your employees professional development, you have to start with ... yourself.

The Question You Should Ask Every Time You Interview

The host of MSNBC's Your Business, JJ Ramberg, explains how to get the information you need during a new employee interview.

Create a Strong Company Culture: Step No. 1

Stericycle chief culture officer Paul Spiegelman describes how you can set up the foundation for a powerful company culture.

2 Tips to Unify Your Customer Experience Across Web, Mobile, and Tablet

Digital strategy expert Amy Buckner Chowdhry explains how to harmonize what you do across all digital channels.

Turn Ideas Into Actions: 3 Steps

Productivity guru Jason Womack explains how you to constantly expose yourself to the latest thinking--and do something with it.

'You're Just Procrastinating Because You Don't Want to Feel the Pain of Terminating Somebody'

Tom Gimbel, founder of recruiting firm The LaSalle Network, has advice about firing fast.

Thinking of Starting a Company? Do This First

Entrepreneur Vanessa Merit Nornberg explains how to avoid some of the most common startup pitfalls (though you're always going to make mistakes).

A.G. Lafley Pegs 2 Things for a Promising Business Strategy

The recently returned CEO of Procter & Gamble describes how to effectively bring creative ideas to market.

Don't Make This Mistake the Next Time You Interview

Tom Gimbel, the founder and CEO of the LaSalle Network, a recruiting firm, explains what not to do the next time you meet a potential new hire.

How to Grow Your Culture as You Grow

Serial entrepreneur Les McKeown explains three steps to help you intensely focus on keeping a culture that differentiates you.

2 Savvy Ways to Scout for Prospects on Twitter

"There are customers right now on Twitter who need you," says social media expert Dave Kerpen. "You just have to know how to search for them."

What Ice Cream and Tattoos Have to Do With Brand Loyalty

Johnny Earle, the founder of the Johnny Cupcakes t-shirt line, explains how he creates personal customer experiences.

How to Instill Company Values

Paul Spiegelman, chief culture officer at Stericycle (which bought his Beryl Health earlier this year), talks through three steps to make values part of your company culture. Really.

Johnny Earle: 'Make More Time for Your Company'

The founder of the Johnny Cupcakes clothing line recommends one way to make your business great.

How to Find the Right Investor

BerylHealth founder Paul Spiegelman, who sold his company to Stericycle this year, explains how to do due diligence on a prospective buyer or investor.

'You Owe It to Your Employees to Train Them Correctly'

Metal Mafia founder Vanessa Merit Nornberg explains her intensive multi-step new-hire training process.

How to Turn Your Customers Into Evangelists

From free t-shirts to house parties, Likeable Local founder Dave Kerpen explains how to get people marketing for you.

Dave Kerpen: 'What's Cooler Than Reaching a Billion People on Facebook?'

Dave Kerpen, CEO of Likeable Local, explains exactly how to target your audience using Facebook ads.

Scaling Your Company? Here's Whom You Should Hire

When you're rapidly growing your company, IT-staffing entrepreneur Nina Vaca recommends this certain kind of employee more than any other.

Use This Trick to Streamline Your Inbox

Productivity guru Jason Womack knows you can improve your email workflow--even if you check from your phone.

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