The Playbook

ZinePak Co-Founders: How to Self-Finance Your Company

ZinePak co-founders Brittany Hodak and Kim Kaupe haven't given up any equity to investors. Here's why and how you can too.

Sarah Prevette: 2 Topics to Prioritize When Stepping Down

Sarah Prevette, Co-Founder of BrandProject, outlines 2 key areas to address first when leaving your company.

'Papa' John Schnatter: Dealing With Fast International Growth

Papa John's founder John Schnatter describes the obstacles Papa John's faced when expanding internationally.

Bert Jacobs on the Power of Optimism

Life Is Good CEO Bert Jacobs emotionally describes his mother's legacy of positivity and how it permeated his business.

Srikumar Rao: 'The Way to Become an Inspiring Leader Is Not Even Try'

Author Srikumar Rao believes you should stop focusing on leadership and discover sincere personal inspiration. Then you'll be leading by default.

Steve Baker's 3 Tips to Start Open-book Management

The Great Game of Business VP Steve Baker offers 3 tips to get started with open-book management.

Tina Wells: How to Market to Millennials

Buzz Marketing Group's CEO, Tina Wells, breaks down the big mistake companies make when marketing to Millennials.

How to Found a Company With Your Spouse

Eventbrite co-founder Julia Hartz on the challenges, opportunities, and threats that come with founding a company with your spouse.

Amy Jo Martin: Your Founder's Identity Is a Part of Your Brand Identity

Digital Royalty CEO Amy Jo Martin believes the best companies incorporate their leader's identity with the company's identity. Here's how.

Indiegogo CEO Offers 3 Pro Tips for a Successful Crowdfunding Campaign

Indiegogo CEO Danae Ringelmann explains the three most important steps you need to know before you launch your crowdfunding campaign.

Soraya Darabi: Why Starting Your Second Business Is Easy

Zady CEO Soraya Darabi describes how it's (mostly) easier to start your second business because of the lessons gleaned from your first venture.

Shama Hyder: Top 3 Digital Trends Changing Business Right Now

The Marketing Zen CEO lays out three digital trends that you need to know to be ahead of the game.

Why Your Social-Good Startup Might Be More Successful as a For-Profit

HandUp CEO Rose Broome explains the advantages of launching a do-good venture as a for-profit instead of a non-profit.

Bert Jacobs Explains 2 Ways You Can Startup and Solve Social Issues

Life is Good CEO Bert Jacobs offers concrete steps to creating a business centered around community that drives positive social change.

How 'Papa John' Made a 'People-Growing Machine'

Papa John's Pizza CEO John Schnatter believes a consistent message and product is what provides his pizza chain a leg up over competitors.

Why a Traditional 4-Year Degree Is a Terrible Investment

Howard Tullman, CEO of 1871, explains exactly how overvalued, and ripe for disruption, traditional higher education has become.

How to Use Hiring as a Tactical Advantage

Les McKeown, best-selling author of 'Predictable Success', explains exactly how you can poach and retain great talent for your business.

How to Get on the Shelves at a National Retail Chain

Alejandro Velez, founder of Back to the Roots mushroom kits, explains two things you need to know to get your product into a big-box retailer.

Go-To Personal-Finance Strategy for Entrepreneurs

Elle Kaplan, CEO of LexION Capital Management, explains how risk-taking entrepreneurs ought to approach their personal portfolios.

Marc Ecko: 'Success Is Merely the Hangover of Failure'

The founder of Marc EckĊ Enterprises explains how you can achieve real success through incremental failure.