Competition and Market Share


Recent Competition and Market Share Articles

All Markets Are Not Created Equal

Developing a better understanding your markets and competitors will give you better insights about where and how to compete.  Read more

How to Be Small and Scrappy — and Win

When you're up against some of the biggest competitors in the industry, you need to learn to play the game differently.  Read more

How To Go Up Against Apple and Microsoft 

In the race to get Internet TV shows and movies into the living room, Boxee co-founder Idan Cohen notices unanticipated advantages of being the (much) smalle...  Watch video

Know Thy Enemy, Befriend Rivals

Scrutinize your competitors, and become friends with them, too. You just might partner to pitch a client, buy one out (or vice versa), or grow the industry t...  Read more

Blow Dry Wars Heat Up

Drybar closes a $16 million investment to help with expansion while its biggest competitor marches into its territory.  Read more

Competitors Who Bully -- and How to Fight Them

Bigger, wealthier rivals can and will stack the deck against you. And they will involve lawyers. How will you respond?  Read more

Differentiating Her Business Idea 

The founder of Spanx developed her idea for a year before she mentioned it to friends or family.  Watch video

Your Team Can’t Agree on the Facts. Now What?

Get your facts straight before you launch an attack on your competitors. Here's three facts you can't get wrong.  Read more

3 Ways to Outwit Your Competition

Is it time to wage battle, leverage your business model, or just poke fun of your rival? Here's how to tell.  Read more

Competition for AOL's Local News Site, Patch 

Jane Bryant Quinn and Carll Tucker, the married founders of Main Street Connect, operate 52 community news sites in three states, and are looking to roll out...  Watch video

Lessons From the Launch of Google Music

Here's what you can learn from Google Music's entrance into the music marketplace, and how to make your next product a stand-out in a crowded market.  Read more

Cozy Up to the Competition

The benefits of befriending your adversaries far outweigh the risks. Read why.  Read more

Norm Brodsky on Overcoming Your Fear of Competition

Norm Brodsky says that buying a business to stifle competition is never a good move. Spend the time and money improving your own business.  Read more

When to Change Your Business Model

If a competitor offers its product for free, should you do the same in hopes of increasing market share?  Read more

Case Study: Targeting the Right Market

Fun and Function’s products for special-needs kids were a hit with parents. Was it time to target the larger schools market?  Read more

Entrepreneurs Vie for a Piece of Fashion's Night Out

Want to get in on the action at fashion week? Here's a look at how some small businesses are using the event to market their brands.  Read more

How to Protect Your Turf

Five tips on beating out the competition and making your business stickier  Read more

How to Avoid the Price-War Trap

Dealing with low-priced competitors  Read more

10 Tips on How to Research Your Competition

Keeping tabs on your competition is a great strategy for growing your business. Follow these tips, from fellow small business owners, on which tools are best...  Read more

The Great Cupcake Wars

You know who plays for keeps these days? Cupcake makers. The stakes are high. Ditto, our correspondent’s blood sugar  Read more

Case Study: When a Competitor Attacks Your Company Online

When a competitor started posting negative comments about their company online, the founders of Nurse Next Door had to decide how to fight back.  Read more

How to Narrow Your Target Market

Companies that try to be all things to all customers are sure to fail. Here's a business guide from Inc.com on how to focus on your target market.  Read more

How to Use Competitive Intelligence to Gain an Advantage

A growing industry will help you keep tabs on—and stay ahead of—your company's competition. A guide to ethically gathering data on your rivals  Read more

Competitive Intelligence: How to Spot a Liar

The art of knowing when to trust a source of information  Read more

Competitive Intelligence: How to Work a Trade Show

Why a trade show is the best place to gather information  Read more