What happens when your customers are your investors and your press? You'll find out soon enough. Read more
Customer Relationship Management
It's time to accept social media as a powerful business tool. But you may want to brace yourself for the backlash. Read more
We tried out two basic CRM tools that help organize contacts--and stay in touch with them. Read more
You're not in an infomercial, so stop acting that way on sales calls. Here's a better approach. Read more
Now's the time to revisit the basics of your business, tune up operations, improve customer relations, and clear out any cobwebs. Read more
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Recent Customer Relationship Management Articles
You have to train yourself to see the world through their eyes. Here's how. Read more
You may be tempted to view negative feedback as a nuisance. But, if you respond the right way, it's a gift. Read more
The Lean Startup author weighs in on the best ways to build momentum for a new company--and improve your product in the process. Read more
Some customers have legitimate complaints. Others are just itching for a fight--or a refund. How to respond. Read more
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