Customer Relationship Management


Recent Customer Relationship Management Articles

2013 Trend: Social Media Will Get Bigger

Facebook just hit 1 billion users. Brace yourself for the backlash.  Read more

The Key to the Future? The Past

Inc. asked future-focused experts how to make money in 2013 (and beyond). An award-winning science-fiction author throws in his two cents.  Read more

The Factor That Makes My Business a Success 

The founder of Shake Shack and Union Square Cafe on the vital importance of authenticity.  Watch video

How to Build Customer Loyalty in 2013

You can be successful in sales next year, regardless of the economy.  Read more

2013 Trend: Customers Will Get in Your Face

Used to be you had to please your customers, your investors, and the press. What happens when your customers are your investors and your press?  Read more

Don't Make This Common Year-End Mistake

The world may seem to slow between Christmas and New Year's, but it doesn't stop. And neither should your business.  Read more

JJ Ramberg: Get Your Gift Noticed 

The host of MSNBC's Your Business says now might not be the right time to send clients gifts. Here's why.  Watch video

Move Your Client Conversation Forward: 3 Tips

The key to cross-selling is understanding the client's needs.  Read more

Dave Kerpen: 'Heavy-Handed Sales Messaging Just Doesn't Work Any More' 

The trick to generating sales with social media, says Likeable CEO Dave Kerpen, is to use natural human language. Here's how.  Watch video

Why You Should Schmooze Like Don Draper

Forget GChat. To really connect with customers, vendors and staff, sometimes you've gotta go old school, whether that means deep sea fishing or ordering ever...  Read more

How to Win a Customer Back

Departing customers can teach you how to win them back, but only if you're open-minded.  Read more

Greeting Card Etiquette: 4 Tips

Don't miss the opportunity to get noticed and make an impression with your seasons' greetings this year.  Read more

How to Cultivate Truly Loyal Customers

Every business wants loyal customers--but loyalty comes in many different flavors.  Read more

5 Steps to Handling a Customer Complaint

Your employees may be turning customers away. Teach them these simple steps to navigate through a customer service issue.  Read more

Tech Trends: Tools for Managing Contacts

We tried out two basic CRM tools that help organize contacts--and stay in touch with them.  Read more

Big Data for Small Businesses

Low-cost tools that help businesses capitalize on customer data.  Read more

On Social Media, Authenticity Always Wins

This CEO takes pride in being brutally honest online--even if he offends people. Here's why he thinks you should do the same.  Read more

We All Scream for Customer Insights

Nothing drives home the importance of customer feedback like standing on a street corner handing out ice cream samples. Here are the lessons we learned.  Read more

Win Important Customers & Keep Them 

Sales advice from John Berkowitz, co-founder of Yodle, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Why Your Customer Service Policy Stinks

No business is immune to unhappy customers. But making sure you meet customer service expectations can keep them to a minimum.  Read more

Create Effective Case Studies 

Advice on how to get results from Jenny Fleiss, co-founder of Rent the Runway, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Turn Prospects Into Customers 

Grow your client base. Advice from Jenny Fleiss, co-founder of Rent the Runway, and Scott Gerber, founder of the Young Entrepreneur Council.  Watch video

Do You Always Tell Employees the Truth? You Should.

Even if you face something as difficult and stressful as having to close a business, you have only one choice: Do it badly, or do it right.  Read more

Keep Your Friends Close & Your Customers Closer

Letting customer relationships stagnate is dangerous for your long-term health. Here are three ways to let your customers know you care.  Read more

What Makes Customers Tick

Having a frank discussion about what works, what doesn't and what your customers want from you is key to a successful business.  Read more