Customer Relationship Management


Recent Customer Relationship Management Articles

Best Way to Make Customers Forget Your Screw Up

Look for opportunities to show your customers the lengths to which you will go to deliver on your promise.  Read more

New Year's Advice: Don't Sell to Jerks

When you sell to people you truly can't stand, you make yourself less effective and hurt your sales growth.  Read more

What Unredeemed Rewards Really Say About Your Business

When customers don't cash in those points or credits they are sending you a message about how disloyal they are.  Read more

4 Common Questions That Irritate Customers

Ask any of these dumb questions during an initial conversation with a customer and you've probably lost the sale.  Read more

Klout Score FAIL

I’ve been on Klout  practically since it first started.  Klout measures your online infl...  Read more

How to Protect Your Turf

Five tips on beating out the competition and making your business stickier  Read more

The Best Social CRM Programs

New Social CRM software is being developed everyday. We asked an expert which one you should use now.  View slideshow

4 Cool Help Desk Tools

It's no secret that part of your help desk and customer support strategy can be handled more efficiently using programs and web-based software. With so many ...  View slideshow

How to Choose a Live Chat Service for Your E-commerce Site

Adding a live chat service to your e-commerce site can simplify communication with your customers. Here's how to integrate this alternative to e-mail and cus...  Read more

How I Did It: Johnny LeHane, WAKA Kickball 

WAKA Kickball co-founder Johnny LeHane talks about building longer term relationships with his customers--and learning to ask for help.  Watch video

Turning Negative Customers Into Positive Ones

It happens to the best of us. Sometimes we fail a customer. And in this era of online communications, it's even more important to address the situation.  Read more

Adrian Slywotzky Interview: What Is a Hassle Map?

Adrian Slywotzky  has been called upon to be a spea...  Read more

Inc. 5000 Applicant of the Week: ShopAtHome.com

Online coupon database not only saves shoppers money, but also gives cash back for every purchase made.  Read more

Making Life Easier for His Customers

Chris Zane isn't in the business of selling bikes but creating experiences that will make his customers feel good about the product they walk away with.  Read more

Jonathan Fields, Author of Career Renegade 

Jonathan Fields is an entrepreneur, small business consultant, former hedge-fund lawyer and the author of Career Renegade .  Watch video

How to Build Better Business Relationships

Whether you realize or not, relationships are the fuel that feeds the success of your business. Here's how to make ones that last.  Read more

11 Best Web Analytics Tools

Every company, regardless of size, requires multiple tools to understand the performance of its website, happiness of its customers and gain key context from...  Read more

How to Manage Client Expectations After You Close a Sale

So you've just landed a new client. Now what? Here's how to manage customer expectations and communicate effectively so that the early days after a sale go s...  Read more

2011: The Year Social CRM Goes Mainstream

The University of Toronto’s Rotman School of Management recently held a three-day course called "Managing Customer Engagement Using Social Media and CRM." ...  Read more

Chris Brogan on Making Your Business Trustworthy

The author of Trust Agents and founder of New Marketing Labs talks about using the social web to build strong relationships and make your business v...  Read more

The Power of Loyalty-Card Apps

A look at four companies working to reinvent customer loyalty programs  Read more

10 Ways to Spook Your Customers

Customers are easily frightened and many businesses do a good job of scaring them away. To celebrate Halloween, customer-experience expert Jon Picoult helped...  View slideshow

New Salesforce Collaboration Tool

Today, CRM software company Salesforce unveiled an updated version of Chatter, its social collaboration platform.  Read more

10 Ways to Get More Sales From Existing Customers

If you are looking to increase your revenue per customer, here are some tips on getting your sales staff focused on inside sales, upselling, and marketing ad...  Read more

How I Collect Customer Data

Entrepreneur Avesta Rasouli explains how he uses Wufoo to collect customer data.  Read more

The New Small Business On-Ramp to Social CRM

There's one company that looks to be creating a platform small businesses can use to turn a variety of online interactions into stronger customer relationshi...  Read more

How to Write a Customer Survey

Looking for insight into what your customers want? Here's how to ask poignant questions they'll actually take the time to answer.  Read more

How to Build Personal Relationships With Customers

Companies in all industries and of all sizes understand that customers are perhaps their most valuable assets. Improving the overall customer experience is v...  Read more

How to Use Online Tools for Customer Surveys

If you're truly willing to listen to - and act on - feedback, here's the way to do it right.  Read more

How to Make the Most of Customer Feedback

A guide to help businesses determine why gathering customer feedback is important, how to get customer feedback, and what to do with that feedback once you h...  Read more

How to Choose CRM Software

Managing customer relationships can be a daunting task but also a very rewarding one. Luckily, there's business software that will help you. Here's how to se...  Read more

Are Your Customers Loyal to You or Your Business?

If you ever want to sell your business, you'll have to prove to would-be buyers that your presence isn't the only reason people come through the doors.  Read more

How to Close a Sale

Here are some strategies to help create a win-win business relationship of customer satisfaction and longevity.  Read more

Word Of Mouth 2.0

Much is written every day on sites like this advising businesses how to manage customer service online and offline; even better how to...  Read more

How to Use Groupon to Boost Sales

A new service allows businesses to offer a deal of the day to its 3 million-plus subscribers.  Read more