Customer Service


Recent Customer Service Articles

The Zingerman Empire 

Ari Weinzweig, co-founder of Zingerman's Community of Businesses, talks about generating a company culture that puts the customer first. With innovations ...  Watch video

What's Next: Custom-Made for All

No two clients are the same. Your services shouldn't be, either.  Read more

What's Next: Service With a Smile. Really.

How technology ruined customer service--and how three start-ups plan to rescue it.  Read more

Understanding How Your Customers Think

John Zogby on how business owners can use polling to better understand their customers.  Read more

Building a Marketing Juggernaut

How did Aquascape's Greg Wittstock--the "Pond Nazi" to his rivals--get so successful so quickly? One key reason: He created an army of loyal customers by tea...  Read more

A Recipe for Perfection

America's poshest inn reveals its secrets for satisfying the world's toughest customers.  Read more

What You Learn on the Other Side

For some CEOs the best management lessons come from their lives as customers.  Read more

Identifying the Customer-Focused Executive

Whether CEO, CMO, or CCO (chief customer officer), relationship-savvy execs have a lot in common.  Read more

1,001 Examples of Great Customer Service

Authors Donna Greiner and Theodore B. Kinni document and share the best practices in customer service from a wide array of businesses in their book.  Read more

Ideas You Can Deliver

To compete with bigger chains, a video store offers some unexpected conveniences.  Read more

The Rigorous Customer-Complaint Form

Use this form for tracking and assessing customer complaints and unearthing their root causes.  Read more

When Quotas Don't Work

How a company dropped sales commissions to improve customer service and encourage inter-office cooperation.  Read more

Growth Strategies: Prime Time

How a freight-haul company set out to compete with competitors by providing precise delivery times.  Read more

How to Provide Customer Self-Service Online

If you plan to process orders and transactions on your small business's website, then you had better be prepared to field customer service questions onlineâ€...  Read more

How to Use Technology to Improve Customer Service

More companies are using technology to handle customer service in an efficient and cost-effective way. Here's how you can use data management and analytics a...  Read more

Most Important Technique in Online Content 

Here's how to make your message break through.  Watch video