The Sticky Customer Trap
Are you creating value with your best customers, or is it just an illusion? Here's how growing revenue can lull you into complacency. Read more
Customers
Recent Customers Articles
5 Customers You Should Fire
In 18 years of running my own business, I've found it's important to know when to turn the tables and fire a client. Here are those five times. Read more
Nurture Your Most Profitable Customers
Profitable growth is more achievable if you focus on identifying your most valuable customers--and keeping them happy. Read more
How to Get and Cultivate Customer Advocates
Instead of climbing onto a rooftop and shouting, why not have everyone on the street singing your praises? Read more
Convert Community Goodwill Into Cash
You've worked hard to build your company's reputation in the local community. Convert that goodwill to real value as you prepare to sell your business. Read more
My First Year in Business--The 2 Most Important Lessons 
In his first year as an entrepreneur, hospitality mogul Danny Meyer did not know how to read a profit and loss statement, and other stories. Watch video
A Great Way to Get Market Insight
New analytics tools have made crowdfunding sites an excellent source for feedback on your business. Read more
The One Innovation Your Competitors Can't Steal
The founder of Shake Shack divulges how he's built a moat around his hospitality business, and prevents copy cats. Watch video
Want to Please Investors? Put Them Last
The founder of Shake Shack and Union Square Cafe on why investors come after employees, customers, vendors, and community. Watch video
2013 Trend: Social Media Will Get Bigger
Facebook just hit 1 billion users. Brace yourself for the backlash. Read more
The Key to the Future? The Past
Inc. asked future-focused experts how to make money in 2013 (and beyond). An award-winning science-fiction author throws in his two cents. Read more
The Factor That Makes My Business a Success
The founder of Shake Shack and Union Square Cafe on the vital importance of authenticity. Watch video
How to Build Customer Loyalty in 2013
You can be successful in sales next year, regardless of the economy. Read more
How to Get More Social Media Followers
Likeable Media founder Dave Kerpen says one group of people is more important--and more readily accessible--than any other. Watch video
2013 Trend: Customers Will Get in Your Face
Used to be you had to please your customers, your investors, and the press. What happens when your customers are your investors and your press? Read more
Don't Make This Common Year-End Mistake
The world may seem to slow between Christmas and New Year's, but it doesn't stop. And neither should your business. Read more
15 Seconds to a Better Presentation
These four simple rules will help ensure that your audience sits up and pays attention. Read more
JJ Ramberg: Get Your Gift Noticed
The host of MSNBC's Your Business says now might not be the right time to send clients gifts. Here's why. Watch video
Move Your Client Conversation Forward: 3 Tips
The key to cross-selling is understanding the client's needs. Read more
Fix Your Customer Service
As ModCloth grew as a company, its customer service suffered. Here's how the retro clothing online retailer calmed the chaos with a couple of tech tools. Read more
Dave Kerpen: 'Heavy-Handed Sales Messaging Just Doesn't Work Any More'
The trick to generating sales with social media, says Likeable CEO Dave Kerpen, is to use natural human language. Here's how. Watch video
6 Tips for Maximizing Corporate Gifting
Don't let your corporate holiday gifts go unnoticed. Follow these tips to properly show your appreciation. Read more
Why You Should Schmooze Like Don Draper
Forget GChat. To really connect with customers, vendors and staff, sometimes you've gotta go old school, whether that means deep sea fishing or ordering ever... Read more
How to Win a Customer Back
Departing customers can teach you how to win them back, but only if you're open-minded. Read more
How to Land a Customer for Life
Here's how one recent experience cemented my loyalty to a chocolate company. Read more
