Customers


Recent Customers Articles

Selling Your Own Creation 

Lara Miller says the reward is when she sees people wearing her designs.  Watch video

Who Are Your 'Pilot' Customers?

Before investing heavily in a new line of business, it’s important to identify customers who can help you learn quickly about what works and what needs twe...  Read more

Get Closer to Key Customers

What are you doing to maintain and strengthen your relationships with your key accounts?  Read more

Defend a Higher Price: 3 Steps

You can charge more than your competition once you learn how to make price irrelevant. Here's how.  Read more

Better Online Customer Service 

Perfect your customer service, and your retention. Tips from Scott Gerber, founder of the Young Entrepreneur Council, and Angie Hicks, founder of Angie's List.  Watch video

Keep Your Customers Coming Back

While results and ROI may be critical to keeping clients, building positive relationships proves to be the most important.  Read more

The 5 Smartest Things to Say to an Angry Customer

Forget trying to "win." Instead, make the customer feel you're working together to make things right.  Read more

5 Signs You're Out of Touch With Your Audience

Are you relevant? (Are you sure?) Here are the top warning signs you may be alienating your customers.  Read more

How to Be Popular at Work

If you want to be appreciated at work, make sure everyone else feels welcome.  Read more

Problem-Solving: What Your Style Says About You

Which problem-solving technique do you use? Here's four examples--as well as what each conveys about you and your company (for better or worse).  Read more

Turn Giveaways Into Revenue Opportunities 

Tips from Scott Gerber, founder of the Young Entrepreneur Council, and Arjun Arora, founder of ReTargeter.com, an ad serving company.  Watch video

How to Use Foursquare to Get Customers 

How "hyper-local" targeting of prospective customers can help your business. Tips from Scott Gerber, founder of the Young Entrepreneur Council, and Joe Meyer...  Watch video

5 Worst Things You Can Say to a Customer

Never let these phrases pass the lips of your customer service team.  Read more

How Diapers.com Gets Customers Coming Back 

Marc Lore and Vinit Bharara lure moms to their websites to buy diapers, soaps, and other essentials. Quick delivery, simple experience, and good customer ser...  Watch video

Sprinkle Some Pixie Dust: User Experience

The secret to winning fans and pleasing customers might just be simplicity of design. We talked to a trio of user-experience pros about how they create intui...  Read more

So You Lost Your Biggest Customer ...

Use these 5 simple steps to win back a customer who has jumped ship to another vendor.  Read more

How Robust Is Your Customer Pipeline?

A formulaic approach to building a prospect list will help you decide quickly whether a new business has enough potential for growth.  Read more

8 Steps to Squash a Customer's Complaint

Before you rush to defend yourself or fight back remember to put yourself in your customer's shoes.  Read more

Your Prescription for Productivity

Here's how a mind-body approach can help you achieve peak performance--both personally, and company-wide.  Read more

The 5 Most Powerful Words in Sales

Your words help you build relationships with customers--so choose them carefully.  Read more

Anticipate Your Customer's Next Click

How to fine-tune your website to give your customers exactly what they're looking for.  Read more

12 Customer Dos & Don'ts

Use these quick and easy rules to make sure your customers keep coming back for more.  Read more

How to Really Show Your Customers You Care

It's not all about you; it's all about them. Tara Hunt of Buyosphere and Lauren Thom of Fleurty Girl show how to really make an impression on your clients.  Read more

How to Dig Deeper into Your Web Analytics

Get a better handle on what you're tracking and why. Here's a good place to start.  Read more

How Limbaugh's Gaffe Tainted Unwitting Brands

What if your brand was sucked into a controversy it had nothing to do with? Here's how it happens.  Read more