Customers


Recent Customers Articles

Network: April 1992

By Michael P. Cronin |  Apr 1, 1992

Network resources.  Read more


Why Family Businesses Are Best

By Leslie Brokaw |  Mar 1, 1992

The competitive edge of family-run businesses.  Read more


In-House Customer Service

By Michael P. Cronin |  Mar 1, 1992

Improving customer service by improving internal communications.  Read more


Network: March 1992

By Michael P. Cronin |  Mar 1, 1992

Network reader-to-reader advice.  Read more


To Gift or Not to Gift

By Teri Lammers |  Dec 1, 1991

Some ideas on business-to-business gift giving.  Read more


Pushing the Envelope

By Susan Greco |  Nov 1, 1991

Bribing new customers with $5 and a customer survey to monitor customer service.  Read more


The New You

By William R. Carey Jr. |  Aug 1, 1991

Developing brand identity to distinguish your product or service.  Read more


Training on the Train

By Tom Richman |  Aug 1, 1991

An innovative company uses train traveling time to host journalists and potential customers.  Read more


Please Hold for Customer Service

By Susan Greco |  Aug 1, 1991

An Inc. sampling of the customer support service offered by software vendors.  Read more


Training Customers to Buy

By Tom Richman |  Jul 1, 1991

Customer-training seminars as a cost effective marketing method.  Read more


Learning and Meeting the Client's Preferences

By Tom Richman |  Jun 1, 1991

Satisfying customers by asking them about their priorities and expectations.  Read more


How're We Doing?

By Edward O. Welles |  May 1, 1991

One company's use of an annual report card from customers to measure competitive performance.  Read more


Reaching Influential Buyers

By Tom Richman |  May 1, 1991

Seeding the market by getting products into the hands of key people who influence potential buyers.  Read more


Customer Service: The Last Word

By John Case |  Apr 1, 1991

Profile of a software company whose quality and superb customer service result in word-of-mouth sales.  Read more


Obedience School

By Inc. staff |  Apr 1, 1991

A travel company hosts a 'travel smart' seminar for new corporate clients.  Read more


The Best of Intentions

By Tom Richman |  Apr 1, 1991

Profile of a company that successfully executed a strategic plan to use technology to provide friendlier service.  Read more


Small Business

By Elizabeth Conlin |  Mar 1, 1991

Profile of a small bank where limited growth allows the company to focus on customer service and employee morale.  Read more


Pushing the envelope

By Inc. staff |  Mar 1, 1991

Sending out cards to customers on Christmas and other holidays as well.  Read more


Presidential hot line

By Inc. staff |  Feb 1, 1991

President of an automotive services company calls customers directly to check on the service they received.  Read more


Tech Sharing

By Martha E. Mangelsdorf |  Jan 1, 1991

Programs set up to update the skills of customers' workers to prepare them for automation.  Read more


Watching dough rise

By Inc. staff |  Jan 1, 1991

Teaching employees the dollar consequences of alienating customers.  Read more


Out of the Ordinary

By Joshua Hyatt |  Dec 1, 1990

Profile of an Inc. 500 CEO who turned around a no-growth roofing business.  Read more


Servicing customers

By Inc. staff |  Dec 1, 1990

Resource guide to setting up an effective customer service policy.  Read more


Ideas in Motion

By Inc. staff |  Nov 1, 1990

Suggestions on where to place your suggestions box.  Read more


Prove It!

By Elizabeth Conlin |  Oct 1, 1990

Seattle ad agency offers a money-back guarantee to its clients.  Read more