Designing a Logo




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Recent Designing a Logo Articles

Create a Logo: 7 Smart Design Tips

A professionally designed logo needn't cost thousands of dollars. Here's how to make a logo cheaply ... and well.  Read more

A Risque Breath Mint Makes a Bid for the Mainstream

With big retailers balking at the provocative packaging of Eatwhatever breath freshener, Jacquii revamped the minty product's branding.  Read more

The Don't-Do Lists

Don't underestimate the importance of what not to do in certain situations. Here, we compiled a list of 14 scenarios and asked business leaders and experts f...  Read more

5 Fab Small Business Logo Designs

Designing your logo is a daunting task. Here's a look at five small companies' logos and how they came to be.  View slideshow

4 Tips on Choosing the Right Logo Design Services

Designers, experts, and small business owners suggest these four tips for finding the right firm. Plus: a list of three design shops worth trying  Read more

How Much Is Your Business Logo Worth?

John Warrillow, author of Built to Sell , answers questions from readers about building a sellable business.  Read more

Characteristics of Great Logo Design

What makes a logo design great? Here are four characteristics that distinguish great logos from the legions of the not-so-great.  View slideshow

The Evolution of Corporate Logos

Here's a look at how a few of America's most recognizable brands have transformed their logos over time.  View slideshow

Company Logos for Less

Companies claim to design stellar business logos for half the price. How good are they? We put four services to the test.  Read more

An Extreme Brand Makeover

Zhena Muzyka of Zhena's Gypsy Tea tries rebranding her products to increase national sales  Read more

Trading Up

How a shop in Little India became a sleek brand.  Read more

Logoworks to Offer Blog Designs

The new designs aim to help businesses build customer interactivity.  Read more

Is Dave Insane? Inside a Brand Makeover

The branding experts said he desperately needed help with his image. But were they right?  Read more

How I Did It: Morgan Lynch, CEO, Logoworks

Morgan Lynch was a young marketer who was put off by the inefficiencies of ad agencies. So, at age 29, he and a friend launched Logoworks. It connects graphic d  Read more

Case Study: Bringing an Innovative Product to Market

Biolife just may have invented a better bandage. The question is how to spread the word -- without breaking the bank.  Read more

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