Logos That Turn Heads
Are walking, talking advertisements gimmicks or goldmines?
Read storyDesigning a Logo
The Buzz Guru
Straddling the worlds of street art and commerce, marketing specialist Shepard Fairey knows how to get alternative culture kids talking about mainstream brands.
Read storyPackaging: When It's Time for a Makeover
Partners from a gourmet-biscuit company explain how and why they pursued a new design for packaging their products.
Read story
Is Dave Insane? Inside a Brand Makeover
The branding experts said he desperately needed help with his image. But were they right?
Read storyHow I Did It: Morgan Lynch, CEO, Logoworks
Morgan Lynch was a young marketer who was put off by the inefficiencies of ad agencies. So, at age 29, he and a friend launched Logoworks. It connects graphic designers with small businesses to create logos, brochures, and websites, no ad agency required.
Read storyRecent Designing a Logo Articles
Trading Up
How a shop in Little India became a sleek brand. Read story
Logoworks to Offer Blog Designs
The new designs aim to help businesses build customer interactivity. Read story
Case Study: Bringing an Innovative Product to Market
Biolife just may have invented a better bandage. The question is how to spread the word -- without breaking the bank. Read story
The Diva of Retail
Why did Starbucks, Blockbuster, and Nike come calling on little-known consultant J'Amy Owens? Because this president of the Retail Group knows how to make th... Read story
Forgo the Logo
Why a logo isn't as important as a name. Read story
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